1 Matching Annotations
  1. May 2019
    1. The above phrases immediately bring up the keywords Hotels, Online Hotel Bookings & Trivago in the minds of every viewer. A brilliantly managed video marketing campaign by the marketing Team of Trivago along with Trivago ad guy that manages to grab the attention of the target audience, create brand recall, ensure audience retention and most importantly hit the minds of the consumer with the relevant business keywords. The strategy of using an in-house employee as the face and voice of Trivago actually paid off. The Trivago ad guy as he his known in the media and advertising industry also went on to become the poster boy on social media inviting criticism, applauds as well as memes. Ladies and Gentlemen presenting to you Mr.Abhinav Kumar, yes the guy who just pops up in your social media, television, banners and keeps on repeating “Kya apne kabhi online hotel search kiya hai?” or “Hotel? Trivago”.

      The above phrases immediately bring up the keywords Hotels, Online Hotel Bookings & Trivago in the minds of every viewer. A brilliantly managed video marketing campaign by the marketing Team of Trivago along with Trivago ad guy that manages to grab the attention of the target audience, create brand recall, ensure audience retention and most importantly hit the minds of the consumer with the relevant business keywords.