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- Dec 2022
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link.springer.com link.springer.com
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In this work, we develop the “Multi-Agent, Multi-Attitude” (MAMA) model which incorporates several key factors of attitude diffusion: (1) multiple, interacting attitudes; (2) social influence between individuals; and (3) media influence. All three components have strong support from the social science community.
several key factors of attitude diffusion: 1. multiple, interacting attitudes 2. social influence between individuals 3. media influence
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