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- Feb 2017
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Conviction affects the understanding only; persuasion, the will and the practice. It is the businci.s of the philosopher to convince me of truth; it is the business of the orator to persuade me to act agreeably to it, by engaging my affections on its side. Conviction and persuasion do not always go together. They ought, indeed, to go together; and 111011/d do so, if our inclination regularly followed the dictates of our understanding.
A very important move made here within the history of rhetoric.
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