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    1. People often use ChatGPT when they're actively exploring options, comparing ideas, or working toward a decision

      OpenAI明确点出广告最佳时机——用户做决策时。这让ChatGPT广告比传统广告影响力更大:不是打断浏览,而是介入决策过程。AI成为决策代理时,广告主在AI里买的是"决策影响力",不只是曝光量。