During this ''honeymoon" period, Coler made himself and his agency generally accessible to reporters--;, welcome change. "I had dealt with the previous administration at HRS," says Miami Herald reporter Andres Viglucci, "and it was kind of night and day. Under Coler they were a lot more open; the previous administration was run like the CIA.''
Despite negative press Coler did know how to engage with the public and the media when discussing the work that he was trying. I definitely see an example of "bottom-up" and horizontal communication in an Organic firm.