Get trade‑in credit for your new device.
“Get trade-in credit for your new device” is presented as a clickable option on the apple watch home page, making the site easy to navigate. This supports the Operable principle and is an example of good practice.
Blood Oxygen app is for wellness purposes only and not for medical use.
This important health disclaimer is in small, light text all the way at the bottom of the apple watch homepage, making it hard to read, especially for people with low vision. This poor contrast and tiny font size violate the accessibility guideline of distinguishing foreground from background. This is an example of bad practice.
‡ Payment plans available on approved credit for iPhone and Apple Watch purchases over $99, Mac purchases over $199, and iPad purchases over $199. Offer valid on qualifying purchases of eligible Apple products, at Apple Store locations, Apple(Opens in a new window), on the Apple Store app and by calling 1‑800‑MY‑APPLE. Financing provided by Affirm, and all transactions are subject to approval. Financing offers may vary from time to time and may be amended or cancelled at any time. See Financing and Credit - Apple (CA)(Opens in a new window) for more information. Quebec residents: Learn more about financing here(Opens in a new window).
The footnote text is very small and light grey on a white background that's all the way at the bottom of the iPhone homepage. This goes against the accessibility guideline of clearly distinguishing foreground from background. It is an example of bad practice.
6.3‑inch display with ProMotion up to 120Hz. footnote ¹ Ceramic Shield 2 front with 3x better scratch resistance. Forged aluminium unibody design.
The iPhone 17 pro product images provide detailed descriptions, which aligns with the Perceivable principle in the Web Content Accessibility Guidelines (WCAG). It helps people using screen readers understand what the image shows. This is an example of good practice.
Shop iPhone
The navigation bar with the headings of the diffeent devices follow a consistent structure which supports the 'Understandable' principle from WCAG. This helps the consumers viewing the website to navigate the cite easily. This is an example of good practice.