In this case, Zuckerberg and Meta are imposing their version of the Internet on people around the world. In particular, when Zuckerberg offers free Internet, it only comes with access to a few sites, such as Wikipedia, and of course Facebook. So Zuckerberg is choosing what part of the Internet people get access to. And while the people might gladly accept this deal, the bargain is being made by two people in very unequal positions, and Zuckerberg has almost complete freedom to set the terms of the deal.
Whether Meta is engaging in a form of digital colonization by imposing its version of the Internet on people around the world, or making an attempt at a global connectivity challenge. What is indisputable is that Meta has developed a monopoly trend in the global Internet space, and so it has considerable power in setting the terms of the deal in the world's Internet.