Matt Binder. The majority of traffic from Elon Musk's X may have been fake during the Super Bowl, report suggests. February 2024. Section: Tech. URL
This article made me reflect back to a question in one of our assignments in regards to how would the perspective be changed if someone were to figure out that a comment were from a bot rather than a human. Reading that the Super Bowl advertisements were reflected on engagement being over 75% is shocking to hear and the controversy that can come from this is very significant especially towards the topic of X as this is the social media platform that applied the "biggest" topic and relevance. This also makes me wonder how these types of situations will deal with the criticism when events turn out in the wrong. Does their reputation continue to go down in the long-run? Or do people eventually forget and move on from the topic.