It is typical for services to claim some form of access or control over your words and images, such as the right to share it with 3rd party clients, so be prudent and selective about what you think is reasonable or fair.
I feel a really important aspect of content rights nowadays is the use of built-in AI functionality. Because there is no governing body to regulate it, people of all ages/backgrounds can be easily convinced to create using AI because it's free and easy, unknowingly creating personal and derived training data for the firm to feed back into the system.