Sign up & Login
I think the point about ease of account creation is really important because it’s usually the first real interaction a user has with a product. If the process is confusing or too long, people might just give up before even trying the actual service. I definitely agree with this part of the reading, it reminds me how important it is to remove unnecessary steps and keep things as simple as possible. It also made me think more about how I personally react to difficult sign-up processes and how much they can influence my impression of a product overall