Fortunately, we form impressions of people quickly and effortlessly, without much conscious analysis of what we are doing. We do these things by engaging in an automatic analysis of our environments, based on our past experiences and knowledge of the world. Automatic thinking is thought that is nonconscious, unintentional, involuntary, and effortless. Although different kinds of automatic thinking meet these criteria to varying degrees (Bargh et al., 2012; Hassin, 2013; Hicks & McNulty, 2019; Payne & Gawronski, 2010), for our purposes we can define automaticity as thinking that satisfies all or most of them.
It’s crazy to think about how hard life would be if you couldn’t make new memories. Every situation would feel unfamiliar, which makes me realize how much we rely on memory without noticing.