Joanna Hoffman, half of the husband-wife duo that runs Living Vehicle
Top of Funnel
Joanna Hoffman, half of the husband-wife duo that runs Living Vehicle
Top of Funnel
s off the lot start at about US$250,000, and customized coaches can reach US$3 million. Because of the price, Class A buyers are typically retirees or those nearing the end of their careers.”
Could segment using a table: Profiles of buyers -Class A models - Top end travel trailers - more?
DeBevoise said that engagement metrics are most important to Spotter, including how much time viewers spend watching a creator’s content and what percentage of a video viewers actually watch before dropping off.
Most important Metrics
t revenu
creators historically have made $ through ads and brand deals, but most has gone to platform
therscan also works as an analytics platform. Anyone can use Etherscan to analyze on-chain metrics like changes to Ether (ETH) gas costs, as well as keep track of their portfolio and monitor their transaction history for suspicious activity.
Not enough analytics...and no visualization
Supporting artists should feel fun, so we did something special. Every song has a “golden egg” hidden on a randomly selected timestamp in the song. If you leave your comment where the golden egg is located, your NFT gets upgraded to a 1/1 edition with unique artwork chosen by the artist.
Fun way to gamify it. after a few months though if nobody comments on the exact part, should go to whoever is closest. But I get it- Funky Monks guitar solo is the best part of the song and the chili peppers agree, so they put it there.
looking at who they have involved, definitely a star-studded list of support. Which makes sense. and then reading through their discord, it's off to a hot start.MArian hill song sold out in 30 seconds. and then they mentioned yesterday that in 4 mins, they generated 12mm equivalent spotify streams for a few artists. It's easy to come out of the gate. How do these projects continue to get support though a few years down the line. I can't shell out .1 ETH on every song I like.
Our vision f
Overall I like it. I think there's a lot of promise and value to be unlocked. The challenge is building a platform/product where the long tail of fans can consume easily and are monetizable (for the artist, for the platform)...but the top fans can spend more, unlock more value that is untapped...Even if its micropayments, I think there shouldn't be a minimum for this platform.
Tees, tours, and fan clubs can offer incremental revenue for artists, but shouldn’t come at the expense of creating art.
this is how we made most of our money when we were small
Show off the Sound NFTs you’ve collected and prove you were a fan from way back in the day
value here
the chance to make a public comment on the song — let the world know what you think
there is absolutely no value to this. It reminds me of soundcloud comments, which I found funny, but totally not necessaary or useful.
benefit from publicizing their participation
I'm not sure if anyone is going to care if I put my stamp of approval (other than the 10 people who know my music taste kicks ass)
Out of the 8 million artists on Spotify, only 7,800 earn a living wage from streaming alone.
Not sure if this will dramatically increase that # but it's additional income for sure
monetize music in the way video games have monetized over the last 10 years.
This is what they are truly tackling. unlocking more of the value that exists within music.
Compare this to the video game where freemium and micropayments have enabled game companies to generate far more revenue per user and in aggregate than your average artist because it allows players to spend as little or as much as they want.
Freemium and micropayments help generate more rev per user
overresourced and understimulated
signal vs. noise.
Similarly, I wonder whether the creator economy, as it matures, will resemble less of its original promise (a way for people to do the things they love), in favor of a “creator industrial complex.
creators not doing what they love...but just getting by to exist as "creators"
This is also known as the nonprofit industrial complex: what starts out as a worthy endeavor eventually becomes about self-preservation of the ideal.
non-profit industrial complex. The ostensible mission puts the actual mission at risk
Too much news is fairly useless for the average citizen, and perhaps even actively bad for one’s personal development.
Sahil's "The News Paradox" https://twitter.com/SahilBloom/status/1462428202786304004
The more news you consume, the less well-informed you are. More data leads to a higher noise-to-signal ratio, so you end up knowing less about what is actually going on.
But if you’re reading books without any goal in mind, that’s entertainment. (An enjoyable activity in itself! But not a primary aspiration to orient the world around, or else no one would be doing anything new.)
Differentiating entertainment vs. research.
The best articulation I’ve found is that research is about uncovering a problem, testing a hypothesis, trying to learn something that no one else has before. In other words, it’s purposeful. If you are successful, the world pushes forward a little bit more; civilization discovers something, however small, that it didn’t know before.
Great differentiation b/w just reading and purposeful research to uncover something / produce content
“Publish or perish.”
From academia, if you're not publishing new papers, you're running on borrowed social capital...SO GET TO WRITING
Good platforms become great platforms when they align their incentives with their users’. beehiiv is doing that from day one.
great quote
This stark difference between intent and application leaves a huge opportunity for category disruption, innovation, and of course, investment.
when there is disruption and a changing landscape, there is innovation and investment opportunities.