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  1. Last 7 days
    1. When a fresh implementation is the right move

      Missing "Who this is for" section above, like Salesforce Revive and Managed Services pages do.

      Please add: Header: For organizations that want to grow into Salesforce — not grow out of it (? what do you think about this header? or maybe: For organizations ready to build Salesforce right — before it becomes a rescue case) * You're migrating from HubSpot, spreadsheets, or a legacy CRM that no longer fits * You're launching a new business unit that needs its own Salesforce environment * You're scaling past what your current setup can handle * You want to build it right the first time — not fix it later

      If Salesforce is already live but broken or drifting, [Salesforce Revive →] is usually the better first step.

    1. Hmara Solutions brings ownership, structure, and operational clarity into environments that have become difficult to trust. That is why the work centers on recovery, governance, and continuous improvement.

      Change to : We bring ownership, structure, and operational clarity into environments that have become difficult to trust. And we stay — through stabilization, through adoption, through the long-term work of keeping a system aligned with a growing business.

    2. Hmara Solutions was founded by Alesia Dvorkina. Her path through the Salesforce ecosystem was built from the inside out, from hands-on Salesforce work to business analysis, solution architecture, and leadership of a large Salesforce team.That progression matters. It means Hmara Solutions was not built from theory, generic consulting language, or a services catalog.It was built from direct exposure to what happens when systems become unreliable, adoption drops, reporting loses trust, and leadership gets pulled into issues that should never reach that level.

      Let's make it a litlle warmer and a little more "me":

      Hi, my name is Alesia, and I am the proud founder of Hmara Solutions. My journey as an immigrant and a "woman in tech" hasn't always been easy, but every challenge has shaped who I am today. More importantly, it has shaped who we are as a team at Hmara, what we stand for, and the values we uphold.

      From a young age, I was passionate about solving problems. Technology fascinated me, but growing up, I was often told that it was a field meant for men. Despite this, I found joy in coding and designing user interfaces for websites whenever (limited) opportunities presented themselves.

      When I moved to the US, I was incredibly fortunate to have supportive managers who recognized my hard work. I still remember my first day in a corporate job in finance, where I was introduced to Salesforce. As the Salesforce Admin explained the system, I thought, "This is what I want to do. I want to work with Salesforce." I am not exaggerating when I say that it was truly “love at first sight”. ​I knew this platform was doing exactly the kind of work I cared about - making people's lives easier through technology.

      I taught myself everything I could. I moved from end user to admin, from admin to architect, from architect to leading a large Salesforce team inside a real organization with real pressure - budgets, timelines, leadership expectations, team morale. I've sat in the same room as you, watching a report that no one trusted drive a decision that cost the business. I know what it feels like when the system is supposed to be helping and it's quietly making everything harder.

      Over the next decade, I became a speaker and mentor in the Salesforce User Group community. And the same story kept surfacing: organizations buying the tools and not seeing the return. Smart, capable teams being let down by systems that were never properly built, or consultants who disappeared after go-live, or junior admins stretched far beyond what any one person can handle alone.

      That's why I built Hmara Solutions. Not to implement features. To restore systems that leaders can finally rely on.

      The name "Hmara" means "cloud" in my native language -Belarusian. This is a nod to my heritage and to the people who shaped me. I am proud to lead a team that reflects where I've come from: talented people who have built their expertise from the ground up, including young women from Belarus and beyond who are establishing themselves in the field. We bring the same care to our team that we bring to every client, because the way we work matters as much as what we build.

    1. Salesforce is not a one-time project

      AI recommends to add a Subheader before this to lead into this "solution":

      Most organizations don't lose trust in Salesforce all at once. It drifts. Quietly. One workaround at a time.

    1. What happens after Revive

      OK, here I want to add a little: 1) Main text/body Once the system is stable and the foundation is sound, the question becomes: how do you keep it that way — and keep building on it?

      I want to see if the other services can we placed/stretched out for the whole section, not only under the paragraph, and when you navigate - each of these would open with the following descriptions. If not possible, we can discuss alternatives:

      Managed Services Continuous Innovation services for organizations that need ongoing ownership, not reactive support. We take structured responsibility for your backlog, release cadence, governance, and reporting integrity — so Salesforce keeps pace with the business instead of falling behind it. A strong fit after Revive. Learn more (link to the page)

      Strategic Implementations For cases where building clean from the start is the right path — migrating from a legacy system, launching a new business unit, or scaling past what spreadsheets can hold. We design the architecture first, so the system you build today doesn't become a rescue case next year. Learn more (link to the page)

      RevOps, Integrations, and Data Initiatives Targeted work connecting Salesforce to the rest of your tech stack, improving pipeline visibility, or establishing the data governance that makes reporting trustworthy.

      AI also offered to add this section at the bottom:

      "Already stable?" qualifier — new, appears at the bottom of this section:

      Not dealing with a broken system? If your Salesforce environment is already stable and you're ready to scale, implement, or optimize — we can meet you there. [See our Strategic Implementation and Managed Services offerings →]

    2. Hmara Solutions was founded by Alesia Dvorkina, whose experience spans the journey from hands-on Salesforce administration to leading complex Salesforce teams and client engagements.That means we understand what messy systems look like in real life: leadership cannot rely on reporting, teams work around the system instead of using it, and the tool becomes a daily problem. That's why our work is not about adding more features. It's about rebuilding trust in systems that no longer support the business.

      Replace with:

      Hmara Solutions was founded by Alesia Dvorkina. She didn't come to this work through a consulting firm or a services catalog. She built her understanding of Salesforce from the inside — as an admin, a business analyst, an architect, and eventually the leader of a large Salesforce team inside a real organization.

      That means she has sat in the same room as you, watching a report that no one trusted drive a decision that cost the business. It's why Hmara Solutions exists — not to implement features, but to restore systems that leaders can finally rely on.

    3. What we fix

      What do you think about inserting this text in the section above after the 6 "pain points"

      Headline: We've seen this before. We know the way out.

      The organizations we work with aren't struggling because their teams aren't smart or their leaders aren't capable. They're struggling because a CRM that was never properly structured (or was once good and has since drifted) creates pressure that compounds. Escalations. Workarounds. Reports that contradict each other. A backlog nobody owns.

      We don't add more to that pile. We come in, find what's actually broken underneath the surface, and bring the system back under control. Methodically and without drama.

    4. You invested in Salesforce, but the ROI is still hard to see

      Since we are talking to the VP of Technology or Directors of CRM who are responsible for budget and results, let's move this one to the first one. I think this is the order: 1) You invested in Salesforce.. 2) Salesforce technically works... 3) You are still the escalation point... 4) The backlog keeps growing ... 5) You don't fully trust the data.... 6) Reporting turns into debates...

    5. Hmara Solutions helps growing organizations fix what is slowing teams down and turn Salesforce back into a system leaders can trust.

      Hmara Solutions helps growing organization [OR operational leaders] restore trust, clarity, and control in underperforming Salesforce environments — so the system finally works the way it was meant to. ((IMO this wording pushes even more on the pain of underperforming Salesforce, and leads even stronger to "Revive". But we can keep your original version too, for A/B testing to see which lands/as a second version))