Bots, on the other hand, will do actions through social media accounts and can appear to be like any other user. The bot might be the only thing posting to the account, or human users might sometimes use a bot to post for them.
In this section the explanation of the difference between bots and other forms of automation was very insightful for my understanding, specifically when it came to separating bots from recommendation algorithms and data-gathering programs. By defining bots strictly as those algorithms that operate through social media accounts, their uniqueness in regard to ethical issues is explained, in that these might be totally indistinguishable from human users and actively influence user interaction.