Why? Why was the fixation on the individual? It seems bizarre to isolate a study on the effects of mass media on individual cases rather that the equivalent audience size (mass)

Actually fascinating

In the United States, could this refer to the anti-trust laws?

Cross-connection

How can you use in practicum what you cannot define

I guess this makes sense when a field of study organically grows from the cross-section of several other studies

Internal and external logics - capitalist media systems v publicly funded create differing results

This is the multi-faceted approach that Teke was referring to