I just like it.
How you feel about it.- The “Affect” it gives you. Basically, how do you perceive it? What affects does it make you feel? Do you like, hate, fear, judged that thing? Where did these affects come from? Did you act on them each time? Did they affect your affect more each time?
In terms of affect: I LOVE it! In terms of behavior: I frequently eat chocolate ice cream. In terms of cognitions: Chocolate ice cream has a smooth texture and a rich, strong taste.
Example 3
We may like to ride roller coasters in part because our genetic code has given us a thrill-loving personality and in part because we’ve had some really great times on roller coasters in the past. Still other attitudes are learned via the media (Hargreaves & Tiggemann, 2003; Levina, Waldo, & Fitzgerald, 2000) or through our interactions
Example 2