The term didn’t really take off and become weaponized, however, until the growing resentment of “outsiders” and indie games that would culminate in Gamergate,
The walking simulator term was popularized as an offensive against what many "gamers" saw as a threat to the traditional style of games that they had become familiar with and even integrated as a part of their identity. They saw "walking simulators" not as a new alternative form of game but as an outsider threat to what they knew.