I found this very interesting because it explains how in UX design, that art becomes visible in every interaction, every button, and every choice a user makes. Just like a rhetorician crafts words to move an audience, a UX designer crafts interfaces to influence and connect with users.

GROUP E: 1. Design has to move beyond profit. Whereas before, it was tied to mostly just to increasing profit. 2. Sustainability is now a mainstream thing that you need to think about, whereas just a decade ago, it was questioned as even being necessary. 3. Design things with accessibility in mind. By ensuring that your design is accessible to all people, it can often even improve the experience for everyone. 4. The internet can either feed into consumerism and insecurity or, help spread knowledge.

5.Design should be about culture, and innovating and adapting, which creates meaning.

6.accessibility is very important design to consider. The video talks about a trafic light example where fixing traffic lights for colorblind people made them clearer for everyone else as well.

7.design should cater to everyone as caring and fairness is a part of a good design.

8.before planning, think about goals and sustainability to insure the correct results.

9.everyone can be a designer, by our choices we all shape the world.

10.even tiny changes make a difference like using different font sizes and color choices.

Free trials with upgrade messaging: Services like Netflix and Spotify offer free trials, and then highlight what users will "lose" by not upgrading to a paid subscription (e.g., "You're about to lose access to [Feature X]") rather than what they'll gain by upgrading.

Task breakdown: Breaking complex processes, like a multi-step purchase or sign-up, into smaller, more manageable steps reduces the mental effort at any one time.

Apple's pricing: Highlighting a premium iPhone model first makes the slightly less expensive models seem like better deals by comparison.

Checkout Processes: Strategically place upsell offers at the very beginning of the checkout flow or just before the final purchase to increase the chances of users remembering and adding them to their order.

Real-world UX applications Large Interactive Elements: Making buttons and other interactive elements bigger reduces the time and effort required for users to click them.

Progressive Onboarding: Apps like Duolingo guide new users through a simplified, step-by-step tutorial to familiarize them with features without overwhelming them with all the app's functionality at once.

In personal relationships Stereotyping: If a person believes that left-handed people are more artistic, they will give more importance to every instance they meet a left-handed artist. They will likely ignore or forget encounters with left-handed individuals who are not artistic, reinforcing their stereotype.

interesting video

If designers knew the names of biases then they might use them in real life to make their designs better and more appealing.

If a product has an additional feature that users may find appealing after the actual use of it, then they will enjoy it. If the product fails to do what the basic need is then the additional features are not as enjoyable.

Something I took out of this was say if users were aware they were being watched, like in an exam or test of some sort, they will try much harder which means it does not accurately show how they might act.

GROUP E:

This reading shows how to build a good UX and focuses on how to make it easier and enjoyable for users. It will further help us when building a UX ourself.

hi