- Sep 2018
Snap asserting voter registration as a facet of that identity is significant
Social media is a platform of self identity. We spend quite a bit of time "perfecting" the look of our social media pages and representing ourselves in a certain way. For Snapchat to use this idea to affect how we want to be seen is a smart move, especially because of how much we rely on social media for our public image and the increase in voting popularity and discussion.