Compiling resources on how to write within the form of a visual essay while omitting the discussion of storytelling, in both visual and written terms, as well as the importance of story structure, is of next to no help.
This quote shows that writing alone is not enough when working with data stories. The author is saying that if you only focus on writing and ignore storytelling, the result will not be very useful. It highlights that structure and how you guide the audience matters just as much as the words. It also suggests that data projects are not just technical or informational, they need to be shaped like a story to actually make sense to people.