into the existing pay-per-click advertising model.
Need to show that using a pay per click model is better than having an isolated web page.
Therefore, moving to the WebScout model is better than the current Web, with its more or less isolated webpages (as it is worse than the pay per click model).
notice that in the proposedscenario, the search engine ranking of the Target webpage emerges as a by-productof the activity of that webpage’s webmaster in garnering links from appropriately relevantSource webpages.
This needs to be shown.
Enforce a periodic hyperlink fee for every hyperlink that points from one domain to a different domain.
This needs a bit more thought. Who gets to impose the fee? How will it be imposed?
Since trade and specialization go hand-in-hand [Smith, A. (1776)], they would have the incentive to focus on content creation within their area of expertise rather than trying to game the search engine by publishing content that lies outside their area of expertise.
This needs to be elucidated a little better. For example, by showing that it is advantageous for webmasters to purchase traffic from complementary webpages rather than duplicating content on the Web.
The Target derives a valueper click of $V, on average.
I'm not sure if this should be "value" or "utility". I am more comfortable with the terminology of "value" as I can then put a dollar amount on it.