This is a different perspective that I have never looked into but yet completely understand. Rhetoric, what we know to be "the act of persuading someone," is the same thing as "producing a 'fake' reality." Thinking about how to persuade someone, you must be able to successfully convince them of something you believe.
For example, if Betty says a tomato is a vegetable and I am trying to convince her it is a fruit, I must make her see a reality that she does not see. Yet, someone if successful would be able to persuade me that fruit is a vegetable and not a fruit. And with enough persuasion, it is possible I can be persuaded that the other side is right. I would be moving to a reality that is ot my reality due to the act of persuasion. Thinking about that from an analytical standpoint is quite interesting.