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  1. Apr 2019
    1. Value co-creation is a two-dimensional concept thatincludes two sub-processes: first, the co-production of value, where the value propositionis created alongside the consumer, and second, value beyond production into the con-sumption of such value, a concept from service-dominant logic known as value-in-use

      Two parts to co creation. 1- coproduction of value and 2. value in use. Building it and using it.