Our revenue has almost doubled every year too, with a consistent profit margin of around 15-20%.

We also have a small internal marketing department that is focused on maintaining our online and offline image on various social media channels, and this helps attract some business leads that are far more difficult to convert than the ones coming from recommendations.

Retaining customers is something we do by ensuring the relationship with them is a great one and that the team remains committed and motivated to deliver high quality.

Recommendations make out most of our strong lead sources.

After incorporating the company, I started reaching out to my network and letting as many people as possible know about my plans. That’s where the first contracts came from.

The first product we built was for a UK-based customer called ZipHire and it was a multi-platform recruitment platform aimed at students especially.

Most of our customers come from the US, UK, Canada, Ireland, Germany, Denmark, and France.