I use “we” loosely because Swisher’s intended audience is not you or me, but instead those with power: she writes about and for them. Over the course of a long and storied career closely reporting on the tech industry and its titans, she has aped their motions, sat at their dinner tables, drunk their wine, gone to their weird parties, played with their baubles, repeated their lies, and offered them counsel. Swisher may style herself as Silicon Valley’s critic laureate, but she’s much closer to the court fool.