... which may have really happened, per se, but it didn't wholly incorporate (subsume/cannibalize) conventional desktop publishing, which is still in 2023 dominated by office suites (a la MS Word) or (perversely) browser-based facsimiles like Google Docs. Because the Web as it came to be used turned out to be as a sui generis medium, not exactly what TBL was aiming for, which was giving everything (everything—including every existing thing) its own URL.

What if you just dropped your pre-rendered static assets into the new system?

The Web does not yet meet its design goal as being a pool of knowledge that is as easy to update as to read. That level of immediacy of knowledge sharing waits for easy-to-use hypertext editors to be generally available on most platforms. Most information has in fact passed through publishers or system managers of one sort or another.

@1:10:20

With HTML you have, broadly speaking, an experience and you have content and CSS and a browser and a server and it all comes together at a particular moment in time, and the end user sitting at a desktop or holding their phone they get to see something. That includes dynamic content, or an ad was served, or whatever it is—it's an experience. PDF on the otherhand is a record. It persists, and I can share it with you. I can deliver it to you [...]

NB: I agree with the distinction being made here, but I disagree that the former description is inherent to HTML. It's not inherent to anything, really, so much as it is emergent—the result of people acting as if they're dealing in live systems when they shouldn't.

It's worth introspecting on why any given person might hesitate to feel that they can commit. This is almost always comes down to "maintainability"—websites are, like many computer-based endeavors, thought of as projects that have to be maintained. This is a failure of the native Web formats to appreciably make inroads as a viable alternative to traditional document formats like PDF and Word's .doc/.docx (or even the ODF black sheep). Many people involved with Web tech have difficulty themselves conceptualizing Web documents in these terms, which is unfortunate.

If you can be confident that you can, today, bang out something in LibreOffice, optionally export to PDF, and then dump the result at a stable URL, then you should feel similarly confident about HTML. Too many people have mental guardrails preventing them from grappling with the relevant tech in this way.

This page is excellent for an example of HTML being an adequate substitute for traditional office formats.

This is where I think Glitch goes wrong. Why such a focus on apps (and esp. pushing the same practices and overcomplicated architecture as people on GitHub trying to emulate the trendiest devops shovelware)?

"Web" is a red herring here. Make the Web more accessible for app creation, sure, but what about making it more accessible (and therefore simpler) for sharing simple stuff (like documents comprising the written word), too? Glitch doesn't do well at this at all. It feels less like a place for the uninitiated and more like a place for the cool kids who are already slinging/pushing Modern Best Practices hang out—not unlike societal elites who feign to tether themself to the mast of helping the downtrodden but really use the whole charade as machine for converting attention into prestige and personal wealth. Their prices, for example, reflect that. Where's the "give us, like 20 bucks a year and we'll give you better alternative to emailing Microsoft Office documents around (that isn't Google Sheets)" plan?

It's not nearly as timeless as a person might have themselves believe, though. (That's the "predilection" for certain technologies and doing things in a certain way creeping in and exerting its influence over what should otherwise be clear and sober unbiased thought.)

There's basically one timeless API, and that means written procedures capable of being carried out by a human if/when everything else inevitably fails. The best format that we have for conveying the content comprising those procedures are the formats native to the Web browser—esp. HTML. Really. Nothing else even comes close. (NB: pixel-perfect reproduction à la PDF is out of scope, and PDF makes a bunch of tradeoffs to try to achieve that kind of fidelity which turns out to make it unsuitable/unacceptable in a way that HTML is not, if you're being honest with your criteria, which is something that most people who advocate for PDF's benefits are not—usually having deceived even themselves.)

Given that Web browsers also expose a programming environment, the next logical step involves making sure these procedures are written to exploit that environment as a means of automation—for doing the drudge work in the here and now (i.e., in the meantime, when things haven't yet fallen apart).