485 Matching Annotations
  1. Mar 2016
    1. the most important of which was the idea that the game would have to be played "in" a role, or en masque, under an explicitly assumed conceit of identity.

      I'll be curious to see what you students think, but I think the WordPress plugin would be cooler if each user could play any role in any move.

    2. We took that avoidance as a sign of a poverty of criticism, which goes broke by following a Gold Standard of value. IVANHOE would encourage, instead, as much circulation and exchange as possible.

      I like this. To take a "lame" or "out of fashion" text and make it cool again by reading/playing it in a radically new way. In one of his essays, Benjamin talks about the "revolutionary energies of the outmoded," and this game would seem a way of generating such energies.

    3. concept of criticism as "a doing,"

      Doing things with novels: get it, folks? There is nothing new under the sun.

    4. For example, when many Victorian readers complained about Scott's decision to marry Ivanhoe to Rowena and not Rebecca, they were clearly responding to one of the book's underdeveloped possibilities

      Useful link to fanfiction in our own moment and of a piece with Rubery's analysis on one hand and Barthes's on the other, allowing for a "readerly" approach that "rewrites" the text with each reading.

    1. divergent thinking is similar to the concept of emergent play, a kind of play game designers hope to promote. Emergent play refers to the way creative and unpredictable gameplay emerges from a set of rules. Similarly, playful pedagogy uses rules as constraints that foster creativity, rather than stifle it

      The concept of the "liquid text" moves in this direction, as well as Barthes idea of the "play" within the text (like a door loose on its hinges).

      Here's a divergent game.

    2. Course objectives, learning assessments, grading rubrics, and so on. When it comes to the element of rules, learning is not so much the opposite of play as it is zombie play, a jerky, lurching automatic response devoid of vision, passion, and awareness

      "Zombie play": I love it. And as the parent of a Pre-K and 1st grader in the era of Common Core + high-stakes testing, it's amazing how accurate this account is, even for the youngest students.

      Here's a zombie game.

    3. Ambiguity over Certainty. As anyone who has played Euchre knows, once the outcome of a hand of cards is certain, the round is over, even if cards remain to be played. Certainty is the enemy of play, while ambiguity sustains it.

      Again, a keyword from literary aesthetics--ambiguity--creeps in the back door.

    4. Play abounds with mistakes, failures, and most importantly, second chances. Every “Game Over” is also the start of a new game.

      Yay failure! Losers of the world unite; you have nothing to lose but your games!!

    5. play is defined by six key elements: play is voluntary, separate from other aspects of life, uncertain, unproductive, governed by rules, and simultaneously more or less dependent upon make-believe (9-10)

      I'm not the first to observe this, but "play" in this account sounds exactly like the "aesthetic" in Immanuel Kant's philosophy.

    1. Mr. Bryant sets aside the idea of final intention and focuses instead on the stages of a text's evolution. As he defines it, a fluid text is "any literary work that exists in more than one version." He goes on to argue that "all works — because of the nature of texts and creativity — are fluid texts." Building off the work of scholars like Jerome McGann, who have put the emphasis on writing as "social text" rather than the individual product of genius, Mr. Bryant shifts the editorial emphasis away from one "definitive" version and onto "the multiplicity of versions" that come about as an author revises and as editors, printers, and other "collaborators" make their own changes to a manuscript.

      Sound familiar?! Interesting to see this emphasis on the "social text" projected backwards, so that the most "classic" and canonized of American books appears as unending process.

    2. Melville a plagiarist? Say it ain't so!

    3. Scholars estimate that the writer owned about 1,000 books at the time of his death. Some went to friends and family; the rest were dispersed to secondhand booksellers in Manhattan and Brooklyn, and from there made their way into public library collections and the hands of private collectors. The whereabouts of 285 titles have been tracked, which means that more than 700 could still be extant somewhere, waiting for scholars to find them.

      Fascinating link with Blair's anecdote of early modern humanists' notes being fought over by heirs. Here the "failed" (not-yet-recovered) writer's papers have no value.

    4. "The name died before the man,"

      Wow: we should keep this in mind when we do a data visualization project on Melville's rediscovery in the 1920s!

    1. All the same, his criticism of the girls appears to be valid. Is it not a reasonable assumption then that the novel was constructed as a means of turning the reader’s criticism of social opportunism back upon himself ? This is not mentioned specifically in the text, but it happens all the time. Thus, instead of society, the reader finds himself to be the object of criticism. (775)

      What's the trap that Thackeray springs on readers? What happens if you identify with one of the protagonists? What happens if you refuse this identification and seek identification with a different character, or with the narrator? Why does this dynamic matter to Iser's argument?

    2. The author has not yet withdrawn ‘‘to pare his fingernails,’’ but he has already entered into the shadows and holds his scissors at the ready.

      What's modern about Vanity Fair? How would you describe the moment it represents, in comparison to what comes before and afterwards in the novel's development as a genre?

    3. From the start the novel as a ‘genre’ was virtually free from traditional constraints and so the novelists of the eighteenth century considered themselves not merely as the creators of their works but also as the law-makers.2* (764)

      creators v. law-makers: this makes the novel seem more game-like in ways that look forward to our gamification of BILLY BUDD.

    4. For now the reader himself has to discover the true situation, which becomes clearer and clearer to him as he gets to know the characters in their fetters of illusion. (771)

      Sound familiar? How does Iser's reading of reading shed light on Melville's Benito Cereno?

    5. In this way, we get involved because we react to the viewpoints advanced by the narrator. If the narrator is an independent character, clearly separated from the inventor of the story, the tale of the social aspirations of the two girls Becky and Amelia takes on a greater degree of objectivity, and indeed one gains the impression that this social reality is not a mere narration but actually exists. The narrator can then be regarded as a sort of mediator between the reader and the events, with the implication that it is only through him that the social reality can be rendered communicable in the first place. (767)

      Weird argument that the reality of "realism" is signaled by its non-narratability. It's not "just a story" purely because it is nonsensical and only forms a pattern because of the intervention of a narrator (as independent character).

    6. If the sense of the narrative can only be completed through the cooperation of the reader (which is allowed for in the text), then the borderline between fiction and reality becomes increasingly hazy, for the reader can scarcely regard his own participation as fictional. (771)

      What is real about "realist fiction" for Iser? Or better, how is the sense of "reality" produced by the interaction between the "writerly" and "readerly" layers of narrative?

    7. 768: How is the reader's position different in Vanity Fair and an earlier novel like Jane Eyre? Where do the reader's sympathies and identifications lie in each case? Why does this matter to Iser's argument?

    8. 766: position of "author" ramifies into many guises of narrator ("master of the performance," "reporter of the story," etc.); likewise the novel positions the reader variably, as (low) consumer of spectacle, as (high) analyst of spectacle, as (ambivalent) consumer-made-miserable by comparing him/herself to the debased images of fair-goers in the novel.

    1. 764-5: Iser opens with two major arguments relevant to our course: a) the novel genre grows out of a distinctive relationship between author and reader, in which the very form seems driven by the desire to create intimacy between an "implied" author and an abstract reader. b) the structure of the novel's narrative is gamelike, with the author less the scribe who captures experience than the "law-maker" who determines how experience will be structured.

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    1. The theory of the Text can coincide only with the practice of writing.

      This is one point of origin (along with the book S/Z by Barthes) of the theory of the "writerly" text that we've discussed. So an ambience in which a group is writing intensively on texts together, as we are doing now, is exactly what Barthes is talking about, even if the material basis for inscribing texts in this way (or this fluidly) did not yet exist.

    2. The Text is very much a score of this new kind.

      Now you know that I've cribbed this idea of text as "score" from Barthes.

      And you can see as well that producing an audiobook is precisely rendering the "work" as an object of "play" in RBs sense.

    3. The Text ... decants the work ... from its consumption and gathers it up as play, activity, production, practice.

      A beautiful image: the pleasurable spilling of the "work" into a messy space where it can be made to perform in new ways. This could be the motto of our course.

    4. It is not that the Author may not "come back" in the Text, in his text, but he then does so as a "guest." If he is a novelist, he is inscribed in the novel like one of his characters...

      I love this, especially for the way it anticipates our coming "gamification" of Billy Budd, in which we will bring Melville into his own text in just this way.

    5. The work is caught up in a process of filiation

      This is the money passage for us. "Work" describes a way of thinking about literature bound up in the figure of the "great" author as the "father" of the text (and yes, the sexist language is deliberate since we're talking about patriarchal values around "work"). This attitude is part of what Benjamin chafes against: the author of a printed novel is alone and apart, unlike the storyteller and his/her auditors. "Text" ushers in a more fluid situation re: authorship and a more active readership. The Web 2.0 technologies we've been playing with (and are doing so now) materialize this rather lofty theory from the 70s in a dramatic way.

    6. oued

      A streambed that only runs with water occasionally, as in a monsoon season.

    7. That object is now the text

      In plain English (not French): we used to naively think we read stable "works" just as we used to think things moved in X direction or Y velocity; now we have to read "texts" in ways that are like the physics of Einstein or Heisenberg, seeing the "text" as a relativistic, fluid phenomenon that changes as it is written/read/compared and has a webby, indistinct relationship to all other texts.

  2. www.jstor.org.proxy.wexler.hunter.cuny.edu www.jstor.org.proxy.wexler.hunter.cuny.edu
    1. Bequests of personal notes were explicitly includedin wills and even fought over in cases of disputed legacy.54The notes ofhighly regarded scholars were especially valued. I surmise that the sons andnephews who inherited them and pursued learned careers of their own mayhave put these notes to good use in their own work;therewereevenattemptsmade to purchase such notes.

      Kind of mind-blowing, that notes could be an intellectual "inheritance" in as literal a way as cold hard currency. The French sociologist of culture, Pierre Bourdieu, argues that "cultural capital" is transmissible across generations, and this is the most vivid example I've ever seen.

    2. from the method of drawing up analphabetized index that Locke was proud to share with readers of theBib-liotheque universelleof 1686 to the index of special symbols with whichGeorge Berkeley annotated his notes.

      Reading about the vibrant "how to" literature on note-taking, I can't help but think about blogs like ProfHacker in the Chronicle of Higher Ed and Lifehacker for regular civilians, which work similarly with a similar style.

    3. Theact of copying out a passage helps to read it more slowly and retain it inmemory, and the notes collected in this way should be the object of focusedstudy, even to the point of memorization. “It is not enough to excerpt,with-out remembering what you excerpted” (A, p. 56; see alsoA, pp. 67, 84–85).

      Which should make us consider in a critical light the ease of copy and paste here (as I just did), where one grabs the author's words instantly and thus doesn't get to/have to repeat them in manuscript form.

    4. Newtechnologies of the early modern period included erasable tablets made ofspecially treated paper from which marks could be wiped off with a littlemoisture; these were likely used for quick note taking, for example, whileaway from one’s quill, ink, and desk, pending the opportunity to enter thematerial into a more permanent and systematic record

      Analogous to RAM in computing: short-term memory that either gets trashed or saved to long-term storage medium.

    5. the Palm Pilot.

      Wow: how quickly things have changed. I had one in graduate school...

    6. but also by our current experience with new tech-nologies and our sense (often more diffuse than articulate) that the com-puter is changing both the way we take notes and the kinds of notes andwriting we produce.7

      Shades of Benjamin: social computing kills traditional notetaking on paper but lends a "strange beauty" to the latter.

    7. note taking presents some consistent featuresthat are identifiable across many differences of time and place.

      I love the way this argument puts the brakes on a) progressive ways of thinking about history--that we now know how to do X or Y better/faster/smarter because of tech; and b) naive celebrations of technology as radically "new" (so Evernote or Pocket is not new but a different modality of the very old commonplace book).

    8. The transmission served by personal notes most often operates within oneindividual’s experience—from a moment of reading and note taking to alater moment when the notes are read and sometimes rearranged and usedin articulating a thought. But personal notes can also be shared with others,on a limited scale with family and friends and on a wider scale throughpublication, notably in genres that compile useful reading notes for others.A history of note taking has significance beyond the study of individualsetsof extant notes by shedding light on aspects of note taking that were widelyshared, notably through being taught in schools or used in particular pro-fessional contexts.

      Subtle argument about the mix of privacy and publicness in notetaking: even when the notes themselves are private, the habit of notetaking, the mode of notetaking, the kinds of things that get notated, are part of a deeply social process of education and acculturation.

  3. Feb 2016
    1. What’s striking about annotation at the present time is how ubiquitous it is—indeed it is so common that it is almost becoming invisible.

      Reminds me of Liu's point about Web 2.0's dissemination of the author-function, or the way it dissolves the distinction between authors and readers (while keeping coders as a remarkably distinct/powerful/scarce function).

    1. the affordance isn’t sociality itself but, as noted above, the speed and scale at which it can be practiced

      Great point and in line with the drift of our course: X cultural technology is not radically new but instantiates a thought-provoking contrast/comparsions with past technologies and practices.

    2. collaborative annotation platforms offer teachers a tool for democratic practice. When teaching literature, such practice might involve encouraging students to "talk back" to a canonical author in the margins of the author’s work, or inviting them to engage in conversation there as equals with their professor and classmates

      Schacht might lean harder on this, since "democratic practice" is (ironically) very far from the norm for traditional assignments, with the closed loop of student==>professor==>student and the regime of grades.

    1. The ergonomics of reading warrant attention since modern audiences seldom think of reading novels as work—at least not to the same degree as an audience for whom books entailed manual as much as mental labor

      I want to push back here, since I think the difficulty of reading books is still a strong element in culture. Maybe not in such ergonomic terms, but we still think of TV and surfing the web as "easy" or "light" in comparison to "heavy reading" or "serious reading."

    2. What stands out nevertheless is how one-sided the conversations are in favor of recorded books; rarely does one find a defense of printed books, as one finds so readily among the next century’s defenses of the tactile pleasures of holding a material object in one’s hands. Nostalgia for the book required a more pressing threat than the tinfoil phonograph.

      Interesting point: no discussion of the "decline of reading" or "death of the novel" at this juncture.

    3. The phonograph at home reading out a novel.

      Note that Mom is actually texting under the table while pretending to do needlepoint.

    4. To put it another way: silently reading Cicero is no less of a compromise than reading aloud Eliot, Dickens, and Thackeray. This did not prevent the orator from being read in print, of course. The second book printed on Gutenberg’s press was Cicero’s De Officiis.

      Great point. Not to mention Homer!

    5. Cellar full of bottled music.

      Amazing illustration: good find! But who are all those people? Are those the names of important public figures now lost to memory (or my memory, at least)? Funny to think that our podcast queues are basically exactly what this image images.

    6. This essay accounts for the book’s premature obituary through its attention, first, to the initial responses to the phonograph as a potential rival to the printed book, and, second, to a series of hypothetical reading machines proposed by Edward Bellamy, Octave Uzanne, Albert Robida, and others writing at the end of the nineteenth century. As we will see, the questions about the book’s future that were raised by these writers in response to the new media of their time have once again become pressing questions in our own time.

      This is a really clever rhetorical move by the author: the anxious discussion about the book in the l.19thC yields surprising echoes of (and valuable perspective on) the kinds of arguments that we read in the "Dickens Four Ways" piece.

    1. The perfume of old paper filled the air.

      See, look how horribly distracting reading in print is! She hasn't even read the first sentence, and she's all lost in a Proustian haze about the smell of the binding...

    2. Little Dorrit was an accidental choice, but I could hardly have done better. Its length, multiple story lines, 19th-century allusions, and teeming cast of characters helped me to test the functionality of different formats. Beyond the artifice of my reading experiment, though, please don't think that technology compromised my ability to appreciate this beloved novel, written in 1857 at the height of Dickens's power and popularity. Just the opposite.

      I would add that it's in the public domain, which is a real magnet for my e-reading. I almost always want to buy a new-ish book in print if I think it's any good, but the $0.00 price of classics makes them perfect for throwing on the e-reader for me, especially if it's not "serious" (read: teaching/research) reading for me.

    1. The distinction between professional and amateur readers brings us

      to the second reason that digital audio technology has the potential

      to change the way we think about reading practices.

      Strong contrast between a-book and other forms of media: I would argue that it's much easier for yahoos like us to compete with professional voice actors than with professional musicians, not to say professional directors/actors/editors in cinema! Isn't there something inherently democratic about reading/listening?

    2. It should be said that a ‘talking article’ may have been the most effective way to make the case for digital audio presented here.

      Whoa there, Matt. I'd rather shoot myself than read 99% of academic articles in an a-book format, even ones written as lucidly as this one. Nor would I like to take in most experimental work in this fashion: I agree with the drift of the article that there's something about the Victorian period's comfort with oralization that makes it a good fit for the a-book.

    3. Only by vocalising these expressions through the practice of reading aloud are we assured of appreciating how central voice is as a source of meaning in the Victorian novel.

      Productive force of reading aloud: it doesn't merely produce a new version, it feeds back into one's reading of the printed text.

    4. In 2004, for instance, the BBC became the first British broadcaster to make its radio programmes available to the public for free download via digital formats. The radio has been of profound importance overthe last century in sustaining a listening culture, though it is only with the advent of digital playback that this content can now reach audiences beyond its fixed time slots.

      Very subtle comparison of different technologies, reading/listening practices, and historical moments here. With almost 10 years of retrospect on this argument, we can see how prescient Rubery is, especially thinking about the success of podcasts like SERIAL, which are almost novel-like in their extensiveness, long narrative arcs, and serial installments.

    5. To take an extreme case,

      Tolstoy’s War and Peace requires 45 cassettes when spoken by Walter

      Zimmerman (1982) or 50 compact discs when told by Neville Jason

      (2006). These cumbersome formats showed little improvement over

      Edison’s wax cylinders in terms of convenience – it may be easier to

      bring back the live orator in such cases than to swap discs that many

      times.

      This reminds me of listening to the unabridged version of Tolkein's The Hobbit in the back of the family station wagon in the early 80s! It was an awful lot of cassettes...

    6. members.16 If there is a

      sense in which no one ever reads a Dickens plot for the first time, it

      is because that story has been heard to some extent before it has been

      read. A Christmas Carol is only the most obvious example of such a twice- heard tale.

      Wow: this comment takes us all the way back to the traditional storytelling mode that Benjamin contrasts with the printed novel (as we'll see next week). For Benjamin, traditional storytelling has little use for the idea of originality or authorship and hence locates both teller and hearer as reversible positions: one listens closely, because one might be a teller next. With Victorian lit, Dickens is still Dickens when he's oralized; nonetheless, the text has something of a "twice told" and unoriginal aspect in this format.

    7. To put it another way, there was a vast readership that would

      have heard rather than read these narratives. Although this may be the

      era during which Great Britain became a ‘reading nation’, we should

      not forget the extent to which it remains a ‘listening nation’ to this very

      day.12

      Link to the piece by Berube et al. on "community reading": in both cases, the authors want to push us readers to question our assumptions about the "right" or "normal" or "proper" way to read, uh, I mean experience literature.

    8. My intent will

      be to trace a number of continuities between today’s reading practices

      and the presumably outdated forms of reading aloud favoured by

      the Victorians. As the title of this piece indicates, one unexpected

      consequence of the new digital audio has been to bring back old

      ways of reading, specifically the practice of reading aloud associated

      in the popular imagination with the Victorian family.

      Rubery emphasizes usefully the rhythm of continuity and difference along two axes: a) the relationship between past auralizations of Dickens and present ones and b) the relationship between Dickens's work as printed object and as oral performance.

    9. Ahem.

      I love the cheekiness of this opening for the way it calls attention to throatclearing, an element of spoken discourse that infiltrates into this written document.

  4. www.mlajournals.org.proxy.wexler.hunter.cuny.edu www.mlajournals.org.proxy.wexler.hunter.cuny.edu
    1. In answer to Where is this going? we might not arrive at a coherent interpretation of the book or at a satisfying work of creative imagination, but we might come to trust our capacity to express a viewpoint or opinion, to support or contest a divergent opinion, to en-gage in disagreement without rancor or sus-picion, to work with others toward a common goal, even if that goal appears, for the time being, beyond our capacities. If this is all that comes from community reading and writing, it might be more than enough

      I want to hear more about the tech side of things here. Is the face to face interaction of the Whitehead event and the writing/reading at the nursing home the "special sauce" here? What about the virtual communities that grow up around literature in spaces like Twitter, Facebook, and (well) hypothes.is?

    2. The pleasures of literature arise largely from its capacity to introduce us to things unforeseen: experiences alien to our own and surprising plot twists. Encouraging trust in acts of imag-ination untethered from predictability and precedent, reading literature fosters the imag-ining of unprecedented social arrangements as well, opening limiting social imperatives to the horizon of inventive possibility.

      I'm curious about what the authors think about genre: are all genres and modes good at this, or is this fundamentally an argument about the novel?

    3. What's the boundary between the "literary" mode of civility and the boisterous modes of exchange that happen elsewhere on the web (say, among Trump and his legions of Twitter followers)? The norms of the rational public sphere here seem like something that is often honored in the breech.

    4. Yet reading was not always so solitary...

      Reminiscent of Liu's discussion of the interrelation of the margins of the text and the margins of society.

    5. Reading for pleasure, Griswold notes, has been “very rare and very recent,” since it is typically associated with “education and with urban social elites.”

      I'm reminded of Ian Watt's moving account of how difficult it was to read the novel for non-elite readers in the 18thC, the cost in terms of desperately needed sleep, candles, lamp oil, books themselves, and the opportunity cost of other, free forms of entertainment.

    6. They became, in other words, a community of readers (and, to the degree that interpretation is also an act of creative reshaping, a community of writers). To gauge by the complexity of their questions and their response to Whitehead, they were a community that found The Intuitionist de-lightful and instructive.

      Note the implicit challenge to the inherited model of solitary reading of novels, as in Benjamin's "The Storyteller": the communal setting for the event, and the communal reading leading up to it, renders the novel as a space that convenes everyone as a writer, just as for Benjamin traditional storytelling convenes everyone as a potential teller of the tale.

  5. Jan 2016
    1. Whatever else it might be, then, the digital humanities today is about a scholarship (and a pedagogy) that is publicly visible in ways to which we are generally unaccustomed, a scholarship and pedagogy that are bound up with infrastructure in ways that are deeper and more explicit than we are generally accustomed to, a scholarship and pedagogy that are collaborative and depend on networks of people and that live an active, 24-7 life online. Isn’t that something you want in your English department?

      Gorgeous ending: props to MK for including pedagogy (a missed opportunity in the essay is to discuss how DH elevates the stature of pedagogy, making teaching/scholarship more closely aligned endeavors) and for emphasizing the public-facing aspect of DH, a particularly important facet in a political moment of defunding of education and culture.

    2. Twitter, along with blogs and other online outlets, has inscribed the digital humanities as a network topology, that is to say lines drawn by aggregates of affinities, formally and functionally manifest in who follows whom, who friends whom, who tweets whom, and who links to what. Digital humanities has also, I would propose, lately been galvanized by a group of younger (or not so young) graduate students, faculty members (both tenure line and contingent), and other academic professionals who now wield the label “digital humanities” instrumentally amid an increasingly monstrous institutional terrain defined by declining public support for higher education, rising tuitions, shrinking endowments, the proliferation of distance education and the for-profit university, and underlying it all the conversion of full-time, tenure-track academic labor to a part-time adjunct workforce.

      Astute reading of how the form of Twitter maps onto the densely networked structure of the DH field/movement itself. Might also consider the flipside of the second point, however: the networked culture of DH speaks to the collapse of the academic job market in the humanities, but its also gains some of its high profile from the support from upper-level admins who are chasing the "next big thing."

    1. Historians are only telling half the story when they describe the talking machine as if it were a singing machine

      Edison's invention as proto-dictaphone, not proto-walkman.

    1. Really, there was one game board that all the new decentralizing literary-critical approaches I mention above skewed into a new social geometry by adding what can be generalized as a margin. In various ways, for example, deconstruction, cultural criticism, and the field of the history of the book defined marginal zones of literary activity that renegotiated the roles of literary sociality. Thus Jacques Derrida famously created such marginal interpretive paratexts as the single, running footnote that extends through his essay “Living On / Border Lines.” Cultural and multicultural criticism attends to the writings of marginalized peoples. And the field of the history of the book, as earlier mentioned, studies annotations that are literally in the margin, not to mention such “ephemera” as ballads figuratively marginal to canonical literature.

      Crucial point that has lots of ramifications. Two occur to me with extra force: a) spaces like wikis are especially radical here, since they don't really have a main text or "board" to which comments can be marginal; and b) coupled with the earlier comment about post-68 criticism ("it was all subversion") makes us think that the "board" has been reimagined such that "it was all margins" with no board.

    1. Shades of Ranciere's work on the pedagogue/igoramus relationship.

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    1. Now that Nancy’s murder has caught your ear

      Another bit of "phatic" play.

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    1. Methodology: challenging issue of how to recover the aural aspects of literature for the present. How many authors saved "prompt copies" from the era before recordings?

    1. Clever opening that calls attention to what theorist Roman Jakobson calls the "phatic" function of language: basically the "channel" that the message is using to convey itself. The glottal "ahem" foregrounds the aural dimension of language and plays with the slippage between writing and speech that is a central concern of the essay.

    1. So, here’s how easy it is to get set up with your own locally hosted WordPress blog with the hypothes.is plugin activated:

      Props for shifting from the political/theoretical argument to "ok: here's how you do it if you're a yahoo like me." The reclamation project needs builders of onramps in the worst way!

  6. May 2015
    1. Dos Passos even makes it a point to debase Margo to her image. Near the end of The Big Money, a companion of Mary French points, during a chance meeting at a party with Margo, the rumor that, “if it’s true… [that] It seems she’s through; it seems that she’s no good for talkingpictures…voice sounds like the croaking of an old crow over the loudspeaker” (Dos Passos 442). While Margo is more than capable to use her sexuality as currency with her numerous beaus, her voice would prove damaging to public opinion. She has a face for the public sphere; the rest of her means nothing. The public, like Charley, value Margo for nothing else but her image.

      For me, at least, this moment describes the way "technological obsolescence" touches even "culture": it's not just craft workers who are put out of work by machines; it's also actors who obsolesce as technologies change.

    2. “Margo Dowling's climb to stardom is an ironic inversion of the American Success Myth. With the narrative cliches of a poor, but golden-haired orphan, a teenage rape and elopement, a dead child, pursuit by a millionaire's son, the period as an airplane magnate's mistress, modeling, and obscurity before discovery, Margo's story conforms to the paradigm of the American Dream. But, as Donald Pizer points out, Margo's Hollywood apotheosis "is achieved not by hard work and good luck but rather by the open exploitation of her sexuality and by her ability at every stage of her rise to achieve an effective level of phoniness. By short-cutting the road to success through the prostitution of body and beliefs, the star devalues original American visions of opportunity and justice and takes her place among "your betrayers America" (BM 437)” (2)

      Format at "block quote" thing.

    3. The Bowery section of New York City was the first to experience this urbane phenomenon:

      Evidence? I would be wary of sweeping claims to "firsts" here.

    1. ,

      Nice: here's the bit on Lippmann and Dewey I was hoping for. I think you identify a real faultline in JDPs thinking, too: on the one hand, like Kenneth Burke and others on the US Left, he wants an "Ivy Lee of the left"; on the other, he wants to preserve a Habermasian idea of a "critical public sphere" in which a wide democratic audience can participate in rational discussion about matters of general importance.

    1. The Big Money isn’t relying on hyperbole, either. The opening pages of Bernay’s Propoganda, a book released in 1928 that explored controlling the public’s collective conscious, suggest the powerful “peaceful” influence public relations possess: “The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government, which is the true ruling power of our country. ...We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of” (Bernays). And men we have heard of, too.

      Good point. You might cite Hunter's own Stuart Ewen here and mention as well the debates between Walter Lippmann and John Dewey re: the ir/rationality of "the public" which unfolded in the 20s-30s.

    2. Bernay’s

      Bernays

    1. J.W.’s idea that they must “eradicate the prejudice” is based upon the swaying of public opinion back in favor of their product. As discussed in the “A New Need” section, patent medicines were particularly vile to the public. Simple advertising of the product will not work; Savage and his coworkers must work to not change the actual product, but change how the image of the product is received. Substituting the word “patent” for “proprietary” heightens the prestige of the brand, thus winning the consumer’s confidence—‘If it’s good enough for Park Avenue, it’s good enough for me’. Instilling the consumer with confidence that their decision potentially trumps that of a doctor (“the average sodajerker knows more about medicine today than the family physician did twentyfive years ago”) creates a, probably false, mentality that, through their own agency and knowledge, they have cured their ailments themselves.

      I'm losing your critical perspective here: do you move with the grain of Lee et al., arguing that PR was rather scientific and oriented towards communicating to the public, or with the grain of the muckrakers, arguing that only the "fourth estate" of the press can keep capital honest?

    1. I find myself wanting a broader statement of argument. Something like "muckraking and PR emerged at roughly the same time. Although they seem opposite, and exist at opposite ideological poles, they are related in X and Y ways."

    2. libel? liability?

    1. A bit more intro would be useful here, especially to explain to readers why JDPs trilogy is just a good place to trace this broader phenomenon.

    1. But most importantly, Nadja does not tell her own story, unlike Claude Cahun and Cindy Sherman.

      need a more precise analysis here, since Sherman claims to be "absent" from her work and Cahun to be "carrying around many faces." So arguably Sherman and Cahun are not exactly telling "their" story but telling stories about the confines of traditional gender ideologies.

  7. Mar 2015
    1. While many have written on this topic (and I wrote a book on it), few have shown the implications of overpersonalization as well as Gilad Lotan did in this recent analysis of media consumption in Israel and Palestine, where he describes the view participants in the current Gaza war have of the conflict as “personalized propaganda.”

      Not original, but it bears repeating. It reminds me of Walter Lippmann's argument of yore that the 20thC world has gotten too complex and interconnected for a given citizen to comprehend it. So he wants there to be a technocratic elite that digests the world for the rest of us. Zuckerman points out how the 21stC is doubling down on the fragmentation, instead, creating strange individualized filters to create a (false) sense of order that is idiosyncratic to each consumer of media.

    2. At the end of the day, the business model that got us funded was advertising.

      I'm resisting the "original sin" motif here. It seems to me that the original sin here occurred in the l.19thC with the rise of ad-supported "quality" magazines. By the time LIFE rolls out in 1937 for a nickel, the tradition of selling media in vast quantities at a loss to recoup it via ad dollars is very deeply entrenched. Sure, the surveillance thing is new, or at least more intensive, but Gallup worked for media companies in the 20s and 30s to mine data from subscribers, as well...