Top 10 Important Online Marketing Tools for Entrepreneurs 4.0 Thank you for your rating! Why not leave a message? Any additional feedback or questions are welcome below. Your Name Your Email Address Phone Number Message the Author Cancel By Shiv | Contact Author less than a minute ago Marketing tools are like a helping hand for many entrepreneurs. As time is money using online marketing tools make your job easy and fast and also saves money. Marketing tools are like a helping hand that makes your job so easy. These tools are designed in such a way that it saves you time, effort and money. Apart from finding customers, one of the most difficult problems faced by entrepreneurs is to save time and manage cash flow. Using tools for marketing your business ensures you meet your goal on time. Here are the top 10 most important online marketing tools for entrepreneurs- Hubspot- Inbound Marketing Tool If you want to buy one tool to grow your business exponentially, this is the tool you should buy. Hubspot offers an inbound marketing tool that promises you with attracting leads, converting them and closing the deal. This tool acts as a funnel for your business that narrows downs your audience into your customers and finally generates revenue out of them. You can get started using the Hubspot tool with just $113 per month. You can also get online tutorials on how to use Hubspot tools online or you can always call or email their support team to help you out. Freelancing Graphic Design Platform by EveryDesigns Marketing is impossible without good designs. In marketing, we have a lot of promotional content that uses heavy design work to attract customers. We, humans, are visual animals and it is easier to influence us visually rather than any other means. You can use the EveryDesigns platform to get designs for your business. It is a one-stop destination for your business to get any graphic design services. The innovation that they offer in their services is by organizing a contest for your designs where multiple designers work from around the world. You choose the best design submitted by designers and pay for only that design. You get multiple design options to choose from, along with a 100% money-back guarantee. MailChimp- Email Marketing MailChimp is the best tool when it comes to email marketing. As an entrepreneur, you know how important email marketing is. If you strategize your email marketing outreach, you can attract very valuable customers to your business website. The best part is that it provides some of its features for free, which is enough for a startup or small business to get started and if you want to buy the paid version, then it is as low as $10 per month. Zoom- Conference Meeting Tool Zoom is a web as well as an app-based conference meeting organization tool that helps you in connecting with different team members throughout the world. You can also use this tool to organize a webinar and post it on youtube by recording it. You can pretty much do anything, it is a better version of skype where you can whiteboard as well. The basic version can be used for free and the paid version with pro features starets at $20 for each member. Klusster- Publication Community Kluster is a tool used by digital marketers to spread content and attract customers to their website. Kluster offers a platform to publish content written by you and promote business. As an entrepreneur, you should understand the importance of the backlink for your website. Klusster is one such platform providing quality publications for businesses. The best part it's free. Grammarly-Content Optimization Tool As a marketer or entrepreneur, you know the power of content marketing. It is the most powerful way of branding your business. Creating content can be tough but, the most important thing is creating grammatically correct content. That’s where Grammarly comes and saves the day. It automatically suggests your corrections for every mistake you made. The basic version is free and the paid version with advanced features is $30. You can really see the difference in your writing after using Grammarly. Zoho Social-Social Media Marketing Tool Social media is a platform that has numerous potential and if you are not using social media then you are missing out on a huge opportunity. There are around 4.3 billion social media users and the primary rule of business is where there are people, there is business. Zoho Social is a social media management tool that helps you in promoting your business on multiple social media channels. You can use different channels like Facebook, Twitter Instagram, etc. and post your content, images using one app. UberSuggest- Digital Marketing Tool UberSuggest is a free digital marketing tool provided by Neil Patel Digital. This tool is best for a digital marketer who does not want to spend a big amount of money on buying digital marketing tools. This tool is very easy to use and offers many features that are enough for you to get started with your website’s SEO. Yoast SEO- WordPress Plugin for SEO Yoast SEO is a plugin that you can install on your WordPress site. This tool is a well-researched tool that recommends you SEO corrections that you should make in order to rank your website for specific keywords. It is the best on-page SEO management tool and comes with a one-time price tag of $89 for one website. You can also subscribe to their service starting from $19 per month where you get all the premium features with multiple plugins in one. If you do not want to buy Yoast SEO Plugin then you can also use the free version of the plugin but it is recommended that you should use the premium version if you want to stay ahead off of your competitors. Google- Search Engine & Other Tools You heard it right. Google is a tool that everyone uses and earlier in this post, I’ve said where there are people there is business, therefore, you should also use it. Google's market share when it comes to search engines is 80-90%. As an entrepreneur, you should aim for ranking your website higher in the high volume search keywords. To do that, you would need your website to be optimized according to the Google guidelines and recommendations. Google Offers multiple tools like search console, analytics, tag manager, etc to manage and optimize your website. You should use these tools to make your website better. Conclusion You can use these tools to have leverage over your competitors and quickly increase sales for your business. You are an entrepreneur and time is money for you, therefore, you should use these tools to save time and money. Comment below, what tool are you using to manage your business along with pricing and if you are using any of the above-mentioned tools, tell us your experience. Tags marketing tools / List of best marketing tools

15 Best Marketing Tools to Increase your Sales Whether it’s a small business or an enterprise, every business needs to have its marketing game on point. Big businesses invest heavily in marketing and promoting their products on various platforms but, a small business cannot afford big marketing budgets. This article lists best marketing tools By Jenny Targa13th Jan 20200:00/15:0323 claps+20 Share on23 claps+20 Share onShare onWhether it’s a small business or an enterprise, every business needs to have its marketing game on point.Big businesses invest heavily in marketing and promoting their products on various platforms like Google, social media, banner ads, etc. but, a small business that cannot afford big marketing budget hence, lacks behind and fails.Did you know around 90% of the startup fails within the first year of establishment? Do you know why?Well, there are lots of variable factors that result in business failures but one of the major ones is marketing. Marketing is all about running the right campaign based on the products, audience, and channel.To make your campaign optimized and organized you need to have the right tools. In this article, we will provide you with an 18+ marketing tool that will definitely increase your sales.Content Generation Tool“Content is King”You've got to have the best content to see business growth. Whether it’s Google or your customers, everyone expects content that helps them in solving their problems. If you can solve someone's problems, then you are most likely to make him your customer for life.To generate content that helps your customers in solving problems, you need to find the problem first. So, the following tool helps you in creating the best content-Google Google is the most used search engine in the world with 80-85% of market share. Ranking your website for keywords helps you in increasing sales.What do you do when you want to buy or search for something?Google it!But, how Google will help you in creating content that ranks and viewers find interesting?Google can help you in finding the topics or problems people are facing related to your industry. You can then create content like articles, videos, etc. solving that issue. Simple, isn’t it?Just put in the keyword related to your industry and you can get various topics to write about from the suggestion section as well as on auto-fill keywords. People are searching for all these keywords and questions.For example- Search for the keyword “How to start a business” on google.comYou’ll notice Google is providing you with auto refill options. All of these can be your potential content topics.When you scroll down you’ll notice there are few suggestions provided by Google, they are your content topic.And hey, it’s FreeGoogle TrendsGoogle Trends is yet another amazing product that is free and provides you with some amazing results. They are best if you want to find out what is trending and where is it trending.If your customers are from specific demographics like the US, Google Trends can give you location-specific results related to your industry. You can create content specific to that region.You can use related queries or interests by region to create a specific topic for your content. The content created not only ranks for the keyword for a specific region but also brings relevant traffic to your site.EveryDesigns When you are creating content or marketing your business you need to have graphic design services. Around 80-90% of all the people are visual meaning creating a moving design can influence the viewer in buying your products.EveryDesigns provides the best designs by organizing a design contest. You just have to provide the brief and you will receive different concepts crafted by multiple designers.You can then select your favorite design and pay for only that design. It’s the world's easiest way of getting the design, isn’t it?BuzzSumoBuzzSumo helps you in generating ideas, high-quality content, track performance, and identify influencers to promote your content.The above dashboard shows you the engagement with a variety of filters to narrow down your analytics. You can use this data to create content that gets engagement as well as social signals.You can also use this tool to find the best social media channels to get your content shared and increase engagement.Content Optimization ToolNow, you have created high-quality content that not only ranks but also engages your visitors. But, it is important for optimizing content for grammatical errors, keyword density, and other important optimization. The following tools can help you in optimizing your content.GrammarlyGrammarly can help you in removing any grammatical errors and provide you with replacement words. Grammarly also provides you with a content score that can make your job easy. Higher the score better than the content.  You also get to find whether it is engaging or boring based on the writing tone. If you want to make your writing your English professor then you got to have Grammarly.It is free as well as pro versions, you can for free if you are on a budget but, if you have bucks and find a grammar correction tool then this is it.Yoast SEO PluginYoast is an SEO plugin that helps you optimize your on-page SEO. If you use WordPress as your website CMS then this must be your go-to plugin. Yoast not only helps you in writing title, description but also helps in optimizing content by scoring content based on a variety of SEO factors.If everything is green like the title, description, Yoast Analysis then you are good to go, but if you find something in red or orange then improve that factor by highlighting it, until it turns green.Website ManagementHaving an online presence is important nowadays, and what is the best way to be online then having a website?A website helps your business in getting more customers and creating a global presence. If you have a website then you must require a website management tool. The following are the tools that can help in managing your website-WordPressWebsite management is the basic requirement that every business having a website needs. Using a CMS like WordPress can help you in making your job easy.You do not need to learn the programming language to work on WordPress. There are different plugins that help your website from the functioning part and you can use page builders to drag and drop.You can even use WordPress to build your own e-commerce website. About half the websites use WordPress to operate their website.Email MarketingIf you ask me, email marketing is the best way of getting quality sales. You only get those mail ids who are interested in your product. Everyone is not your customer and email marketing funnels downs only your customers.Using this method of marketing, people will visit your website regularly, which sends a good signal to Google and affects your ranking positively. The following are the best tools that you can use for marketing your brand via email-MailChimpMailChimp is one of the well-known email marketing tool that powers hundreds of webmasters in powering their marketing campaigns. The best part is it's free and comes with enough features to make small business.When you start to get more customer base then you can use their paid plan which is as low as $9, Cheap marketing tool isn’t it?HubspotHubspot is not just an email marketing tool but a group of inbound marketing tools that consist of conversational bots, email marketing, and other tools.These tools are designed specifically to create a marketing funnel that drives your customers through various stages of sales. These stages as defined by Hubspot are Attract, Engage, and Delight.Hubspot has free as well as paid software. You can start with the free version and eventually when your business starts getting bigger, you can purchase the paid version to increase the functionality of the software.Social Media MarketingSocial media is one of the biggest channels that has the potential of making or breaking your brand image. The daily visitor count on social media websites like Facebook, Instagram and Twitter is in millions, which makes it a potential source for brands to increase their customer engagement strategies.Tracking social media signals from users will ensure that your products or services are indeed perceived as good. If you find people posting a negative review for your service or product quality, you can quickly get into damage control and prevent spoiling the brand image.The tool that can help you in tracking, optimizing and using social media to its full potential is as follows-MeetEdgarMeetEdgar is a social media marketing tool that takes your social media campaign to auto-pilot. The biggest challenge that comes when handling a social media account is finding the relevant content, optimizing it and posting the content. You have to repeat the same process on different social media accounts. This is a lot of work.Tools like MeetEdgar automate these processes and speed up your campaign. There is an A/B testing option, tracking and unlimited library of content, so you don’t have to worry about producing the content yourself.The first month is free so you can try their service and if you find yourself liking the product then it is the best option for you to handle your social media channel.Crowdfire AppCrowdfire App is a software that helps you compile content to post on your social media account. The algorithm helps the user in finding the relevant content based on your niche.It assists you in optimizing your social media, it is a very powerful tool for handling your social media account. There are free as well as paid versions available in the market. The real potential of your social media can be utilized when you get the paid version of the app.Statistics Tracking ToolsStatistics or Data is the most important part of any marketing campaign. Data-driven marketing helps in keeping track of what you did right and what you did wrong?Planning different strategies and organizing different campaigns for your business can be overwhelming for you to track and certainly impossible.Data collection tools help you in tracking your progress and ranking your various campaigns. The tools that are best at tracking your data are as follows-Google Analytics & Search ConsoleGoogle Analytics & Search Console are free tools that help you in tracking your website visitors. These tools have become a marketing standard for every website.These tools are designed to provide data on user activity and engagements within your website as well as Google. The basic difference between search console and analytics is, the search console provides the data on the website performance on Google whereas analytics provides website performance on the visitor side.CrazzyEggCrazzyEgg is another marketing tool that provides valuable stats that the Google analytics and search console lacks. It adds another layer of information that can help you in improving your website performance.Features like heatmaps, scrolling, A/B testing, user site recording, etc. can provide an additional layer of data that can help you in optimizing your website.It is a paid product but the first 30 days are free.SEO ToolsSEO stands for Search Engine Optimization and it is one of the most important factors when it comes to online marketing. The main objective of SEO is to rank the website higher in the SERPs for specific keywords.To do so, you would need a variety of tools, the following are the list of tools that you can use to improve your site’s SEO-UberSuggestUberSuggest is another best marketing tool that helps you in making your business increase sales. It is a free tool and provides you with data like search volume, Keyword ideas, content ideas, web traffic, SEO difficulty and much more. If you are into digital marketing then this tool will help you in optimizing not only your content but also helps you in auditing your website and getting backlink data of your competitor.It is one of the best marketing tools that can make your website rank higher in the SERPs, free of cost.AhrefAhref provides you with a list of tools to use for optimizing your website as well as tracking your competitors. One of the most used tools that makes it best in the market is the content explorer. You can use this tool for content creation.The number of tools that you get from Aherf is enough to make your website rank higher. You can run a site audit, analyze competitors for their backlinks, track your backlinks, and much more.You can get a free trial for $7 and the full basic pack for $99.ConclusionMarketing is very important and when you are a small business it becomes a basic necessity. It is a method of helping your customers find your product.How many of the tools have you used before?What are your favorite tools?Or did I miss your favorite tool?