3 Matching Annotations
  1. May 2022
  2. May 2021
    1. They don't look like advertisements. The second the recipient interprets your email as an ad, promotion, or sales pitch—and it does take just a second—its chances of being read or acted upon plummet towards zero. A plain email leads people to start reading it before jumping to conclusions.

      forces you to read before deciding

  3. Oct 2020