5 Matching Annotations
  1. Jun 2024
    1. here's a way to do direct to 00:16:46 Consumer sell and can make some money and don't just be like so worried about being on the music platform streaming and now you're diluted because the AI

      for - new music sales model - direct to consumer - helps mitigate AI music

  2. Sep 2021
  3. Apr 2020
    1. When Casper filed its S-1 in January, analysts, investors, and business nerds descended on the document like vultures. Not only was it a precarious moment to take a startup public, it was the first time anyone could actually access the raw numbers under the hood of a DTC. “The economics work better if Casper sent you a mattress for free, stuffed with $300,” jabbed NYU Stern marketing professor and tech doomsayer Scott Galloway. “This appears to be Casper’s business,” tweeted number-crunching Atlantic columnist Derek Thompson. “Buy mattress at $400. Sell at $1,000. Refund/return 20% of them. Keep $400, on avg. Then spend $290 of that on ads/marketing and $270 on admin (finance, HR, IT). Lose $160. Repeat.”

      Summary of Casper's business model