3 Matching Annotations
  1. Jan 2023
    1. Another way of understanding Michelle’s “so what?” feeling as she looked at her inaccurately targeted ads is that “so what?” is an expression of ambivalence, and ambivalence is complicated. Ambivalence is created when we hold contradictory ideas that are hard to square with one another, and holding contradictory ideas can be kind of exhausting. Sometimes it’s easier to disconnect and say to ourselves, “If it’s so complicated then why should I care about this topic at all?”

      This may be the most compassionate passage about disconnecting from complex topics that I've ever seen. As a GenXer I'm tempted to tie "ambivalence" to what we used to call "slacking". (Before a corporation decided "slack" was a way to always care about work...)

  2. Feb 2021
  3. May 2016
    1. The relatively small baby-bust group is poorly understood by everyone from scholars to marketers.

      Therein lies the rub.