- Nov 2020
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benjaminreinhardt.com benjaminreinhardt.com
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In order to maximize the effectiveness of your projections, figure out which things you want to be associated with in people’s heads and be excited about them. Nothing is more memorable than distinct excitement. Similarly, try to figure out the things that drive the whomever you’re talking to and incorporate them into your mental representation of that person.
Determine what you want to be known for, present yourself as such, and be excited about those things.
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- Feb 2020
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everydesignslogo.blogspot.com everydesignslogo.blogspot.com
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Why Personal Branding is Important for Business? Get link Facebook Twitter Pinterest Email Other Apps February 23, 2020 Branding is a process of promoting your business and creating a presence in the market of your business. Personal branding is the same but instead of promoting your business directly you promote your name which indirectly promotes your business. In this article, we will provide you with 5 reasons why personal branding is important for your business- Personal Branding Helps with Business Branding The very best example that I’ve found is Neil Patel. One of the businesses owned by Neil Patel is Neil Patel Digital, and Neil uses personal branding to promote Neil Patel Digital. If you research about him you would notice that the majority of the promotional platform uses his name on it. While in the process of promoting his name, he promotes his business as well. But, why? Why not promote Neil Patel Digital and what’s the difference? One of the reasons why Neil Patel uses personal branding is that he has a lot of businesses under his belt and when you have your name in the market, whatever tool, tips, and anything comes out of his mouth is credible. So promoting other businesses, new startup and client websites becomes much easier and the traffic is likely to skyrocket faster. When comparing it with Neil Patel digital, you cannot directly promote other businesses or startups, branding your business is limited to your business, but, branding your own name provides much more flexibility when it comes to branding. Personal Branding Enables You to Position Yourself Better than your Competitors Personal branding enables you to position yourself better than your competitors. When you coin your name out there, people connect much better than a business. Humans live in a community and when you create a community of your name attached to it, sort of a cult, you could grow your business as well as your name. Branding helps in attracting the right clients Personal Branding helps your business in attracting the right clients and making profits faster and without investing a lot in marketing. There are a lot of platforms that you can use to start with personal branding. One of the most important and effective marketing platforms for personal branding is YouTube. Personal branding helps with credibility Credibility is a single key factor that can make your business profitable. Credibility enhances the brand experience in which psychology affects the customer impulses of buying a product. Personal branding takes this a step further by building authority around your name and that authority is going to flow to other businesses or startups you have. Customer Loyalty, Brand Consistency, Brand Awareness Customer Loyalty, Brand Consistency, Brand Awareness are some of the most important factors that help a business in establishing their business in the market. If you work on these factors your brand image gets improved and the brand persona gets widespread all over the market. It establishes authority, branding and brand awareness. There are a lot of elements that build up these traits like visual branding, marketing, brand personality, etc. Conclusion Establishing a business empire is tough and takes years and years of hard work, but if you work on the basics and develop personal branding then it becomes fairly easy for you to operate your business and launch new products faster and efficiently. branding business branding personal branding Get link Facebook Twitter Pinterest Email Other Apps Comments Post a Comment
Branding is a process of promoting your business and creating a presence in the market of your business. Personal branding is the same but instead of promoting your business directly you promote your name which indirectly promotes your business
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- Feb 2016
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hbr.org hbr.org
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Because even if you don’t have a conscious one, you’ve been living one.”
Sometimes it's hard to see a narrative for our lives. A good place to start is "themes". Start becoming conscious about what common ideas or threads keep popping up in your life. From there, figure out what's common about the common, give the disparate themes some coherence and/or direction, and you've got not only a narrative of your past, but a direction for your future, perhaps even a mission for your future, and if you're really lucky, in this process you might find out which "character" you are/want to play too!
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