Is there a word or phrase in the advertising space which covers the filtering out of websites and networks which have objectionable material one doesn't want their content running against?

Contextual intelligence seems to be one...

Apparently the platforms Verity and Grapeshot (from Oracle) protect against this.

Each highlighted statement expresses political talking points aligned to induce trump-like support.

Trump introduced new marketing and strategy, formulated using concepts and metrics mastered by Reality TV and Hollywood and then paired with advertising propaganda and "selling" techniques to create a "Brand". This is after-all Donald Trump, this is what he does, has done and is the only way he has found to make money. Trump built the "brand" (just barely) while teetering on self destruction.

His charismatic persona became "the glue" that allowed creative narratives to stick to certain types of people in-spite of risk. Trump learned OTJ how to capture a specific type of audience.

The mistake people make about Trump is assuming his audience to be "Joe Six-Pack", redneck's with limited education! This assumption does not have merit on its own.<br /> * There is a common "follower" theme among his audience that is exploited by those who: * Bought the "licensing rights" to the master-class Trump "how-to" course.

Hybrids: Between Industry and Academia ft. Nurit Nobel (Episode 016). (2020, August 9). https://www.youtube.com/watch?v=_oRegXaGsTU