12 Matching Annotations
  1. Last 7 days
    1. Last year, Page told a convention of scientists that Google is “really trying to build artificial intelligence and to do it on a large scale.”

      What if they're not? What if they're building an advertising machine to manipulate us into giving them all our money?

      From an investor perspective, the artificial answer certainly seems sexy while using some clever legerdemain to keep the public from seeing what's really going on behind the curtain?

  2. May 2021
  3. Apr 2021
    1. Over the years, the machinery of targeted advertising has frequently been used for exploitation, discrimination, and harm. The ability to target people based on ethnicity, religion, gender, age, or ability allows discriminatory ads for jobs, housing, and credit. Targeting based on credit history—or characteristics systematically associated with it— enables predatory ads for high-interest loans. Targeting based on demographics, location, and political affiliation helps purveyors of politically motivated disinformation and voter suppression. All kinds of behavioral targeting increase the risk of convincing scams.

      a succinct summary of the harms of tracking and adtech

    2. The power to target is the power to discriminate. By definition, targeted ads allow advertisers to reach some kinds of people while excluding others. A targeting system may be used to decide who gets to see job postings or loan offers just as easily as it is to advertise shoes. 
    3. You should have a right to present different aspects of your identity in different contexts. If you visit a site for medical information, you might trust it with information about your health, but there’s no reason it needs to know what your politics are. Likewise, if you visit a retail website, it shouldn’t need to know whether you’ve recently read up on treatment for depression. FLoC erodes this separation of contexts, and instead presents the same behavioral summary to everyone you interact with.
    1. We also believe that in order to democratize audio and achieve Spotify’s mission of enabling a million creators to live off of their art, we must work to enable greater choice for creators. This choice becomes increasingly important as audio becomes even easier to create and share.

      Dear Anchor/Spotify, please remember that democratize DOES NOT equal surveillance capitalism. In fact, Facebook and others have shown that doing what you're probably currently planning for the podcasting space will most likely work against democracy.

    1. I asked Seyal if Pinterest had ever considered a feature that let users mark a life event complete. Canceled. Finished. Done. “We would have to have a system that thinks about things on an event level, so we could deliver on the promise,” Seyal said. “Right now we just use relevance as a measure.” But had Pinterest considered that, in the long run, people might be more inclined to use the app if it could become a clean space for them when they needed it to be, a corner of the internet uncluttered with grief?

      This would be a great feature for IndieWeb creators to consider.

    2. So on a blindingly sunny day in October 2019, I met with Omar Seyal, who runs Pinterest’s core product. I said, in a polite way, that Pinterest had become the bane of my online existence.“We call this the miscarriage problem,” Seyal said, almost as soon as I sat down and cracked open my laptop. I may have flinched. Seyal’s role at Pinterest doesn’t encompass ads, but he attempted to explain why the internet kept showing me wedding content. “I view this as a version of the bias-of-the-majority problem. Most people who start wedding planning are buying expensive things, so there are a lot of expensive ad bids coming in for them. And most people who start wedding planning finish it,” he said. Similarly, most Pinterest users who use the app to search for nursery decor end up using the nursery. When you have a negative experience, you’re part of the minority, Seyal said.

      What a gruesome name for an all-too-frequent internet problem: miscarriage problem

  4. Jan 2021
    1. But brand safety requires us to do two things: 1.) keep our ads away from hate speech and 2.) fund our news ecosystem. When you know your vendors are failing at both, can you afford to look away?
    2. We don’t know how many media outlets have been run out of existence because of brand safety technology, nor how many media outlets will never be able to monetize critical news coverage because the issues important to their communities are marked as “unsafe.”