I am not afraid of Charlie because he writes extreme, offensive things online. I am afraid of him because I recognize so many of his proclivities in regular people—the shifting eyes, the formless references and mental absence. If you spend all of your time consuming internet culture, you are consuming stories and myths and personalities that only exist online. To curate your online presence is to give up a piece of your physical self, to live in a simulated universe of your own creation. 

The innovation of Milady was reminding people that you can technically say anything you want online, if you just embrace that none of it matters. There is nothing physically stopping any of us from logging onto Twitter right now and typing pages and pages of literally anything. We decided to make the internet boring. We decided to care. You could inscribe yourself on every wall on the internet and no one can tell you “no.” 

Internet people, or people whose entire identities are wrapped up in their online presence, represent a new direction of culture. You don’t have to live in or know about the real world to be important. You can loop around and around in a tiny online world with its own values and characters, and that is enough.

Everyone knows someone who has lost a piece of themselves to the internet. They latch onto a digital community and start to think it’s the whole world. 

But there are hundreds of online communities with their own rules, their own norms, their own Charlies—extremely online people buzzing behind the screen.

I work hard to not be online. But I am always drawn back to internet culture because it moves so much faster than real life. In the best moments, people are so much more honest on the internet; a meme can capture a feeling it would take hundreds of words to explain. Being online is the surest way to feel relevant, even if you lose yourself in the process.

In one particularly ingenious entry, she explains the demise of the full stop (or, in American English, the “period”). If you have ever wondered why putting such once-crucial punctation in emails, phone messages or tweets now feels so awkward, here is the answer: “The period can feel so emphatic as to sound sarcastic, the internet’s version of ‘puh-leeze’ and ‘no, thank you’ and ‘srsly’ rolled into one tiny dot.” It can easily come across as passive-aggressive. Exclamation marks, moreover, “now convey warmth and sincerity”; failing to use them runs the risk of making the person you are messaging feel uncertain and anxious.

Around 5 or 6 p.m., a trivia emcee will pose one question to the group, and employees submit guesses in a Slack thread until someone responds with the correct answer. The emcee continues this way for four more questions, and the competition can get fierce.

This is important. It means that someone is mixing their public comments related to both their personal views and their work. Effectively, you could say that one is being used to bootstrap an audience for the other. This means that you can't separate these issues by the medium in which they are placed because people are actively mixing their personal and professional speech and benefiting from it in one context while avoiding accountability in the other context.