The message that children are learning from social media, that the best way to fulfill your potential is to become a vaguely defined “entrepreneur” thanks to a “growth mind-set,” is in full ideological alignment with exploitation. It implies permission to look down on people less fortunate than you, and it conjures a fantasy world where people who “deserve” it get rich and those who don’t simply disappear — it’s a real-life analog to how they are served content. As children get older, they need to understand the link between the very specific logic of the attention economy and the skewed worldview that imagines a world made up of only the super-wealthy. Very few children will ever know that reality. Instead, they will be faced with the challenge of finding meaningful work in a world set up to exploit their labor. They’ll need all the help we can give them.

Meme creators and posters have been sued for using people’s images without permission, especially those who were not already public figures. In 2003, the parents of the unwilling star of the “Star Wars Kid” video sued their son’s classmates for posting the video online. Though the suit was settled, the video did not disappear, and the Star Wars Kid learned to deal with his fame.

Squishy Belly Mommy

So here’s a more rounded picture of millennials than the one I started with. All of which I also have data for. They’re earnest and optimistic. They embrace the system. They are pragmatic idealists, tinkerers more than dreamers, life hackers. Their world is so flat that they have no leaders, which is why revolutions from Occupy Wall Street to Tahrir Square have even less chance than previous rebellions. They want constant approval–they post photos from the dressing room as they try on clothes. They have massive fear of missing out and have an acronym for everything (including FOMO). They’re celebrity obsessed but don’t respectfully idolize celebrities from a distance. (Thus Us magazine’s “They’re just like us!” which consists of paparazzi shots of famous people doing everyday things.) They’re not into going to church, even though they believe in God, because they don’t identify with big institutions; one-third of adults under 30, the highest percentage ever, are religiously unaffiliated. They want new experiences, which are more important to them than material goods. They are cool and reserved and not all that passionate. They are informed but inactive: they hate Joseph Kony but aren’t going to do anything about Joseph Kony. They are probusiness. They’re financially responsible; although student loans have hit record highs, they have less household and credit-card debt than any previous generation on record–which, admittedly, isn’t that hard when you’re living at home and using your parents’ credit card. They love their phones but hate talking on them.

Shawn and Cory and Tom are three of my best friends in the universe, they know me better than I know myself, and I met them online, thirteen years ago, on an Animal Crossing message board. Like, what the fuck is that? That’s beautiful.