4 Matching Annotations
  1. Jul 2020
    1. Today he says he makes about $500,000 a year just from sponsored links. The way this works is that a company called Social Reactor, which pairs social media influencers with advertisers, supplies him with galleries or other web pages that he links to in his Tweets. He gets paid for every click those pages receive. Then there are the branded deals he’s done with companies like Ford and Paramount, wherein a simple tweet, accompanied by a link and a hashtag, becomes a virtual slot machine, gushing out thousands to tens of thousands of dollars. Plus the apps. The iOS app, which has been downloaded 1.5 million times, is estimated to generate $60,000 a week from advertising, though that has not yet been implemented.
  2. Jul 2019
    1. STEALING large bunches of lavender from a farmer’s field is not “cute”, it’s not a “memento”, it’s not “helping to put the place on the map” – it’s THEFT, following a spell of TRESPASS onto that owner’s land.

      An interesting look at "influencer morality".

  3. Apr 2019
    1. While you can outsource Bitcoin mining to a computer, people still mine for social capital on social networks largely through their own blood, sweat, and tears.

      The other portion of the problem is then turning this social capital into actual money. This gives way to the rise of influencers.

  4. Dec 2018
    1. Aaron, to change the famous quote, "It's not the number of characters (140 or 280), but the content of your character that define you." I far prefer reading your links, analysis, and even thought leadership here to people I've never met on twitter with thousands of followers.