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  1. Last 7 days
  2. May 2020
    1. This game is more complicated and, at least at first glance, a bit more obtuse.  But in the good sense of obtuse. The strategies are not clearly evident from the rules read and certainly not through the first play(s).
    1. Arons, M. M., Hatfield, K. M., Reddy, S. C., Kimball, A., James, A., Jacobs, J. R., Taylor, J., Spicer, K., Bardossy, A. C., Oakley, L. P., Tanwar, S., Dyal, J. W., Harney, J., Chisty, Z., Bell, J. M., Methner, M., Paul, P., Carlson, C. M., McLaughlin, H. P., … Jernigan, J. A. (2020). Presymptomatic SARS-CoV-2 Infections and Transmission in a Skilled Nursing Facility. New England Journal of Medicine, NEJMoa2008457. https://doi.org/10.1056/NEJMoa2008457

  3. Apr 2020
    1. Peto, J., Alwan, N. A., Godfrey, K. M., Burgess, R. A., Hunter, D. J., Riboli, E., Romer, P., Buchan, I., Colbourn, T., Costelloe, C., Smith, G. D., Elliott, P., Ezzati, M., Gilbert, R., Gilthorpe, M. S., Foy, R., Houlston, R., Inskip, H., Lawlor, D. A., … Yao, G. L. (2020). Universal weekly testing as the UK COVID-19 lockdown exit strategy. The Lancet, 0(0). https://doi.org/10.1016/S0140-6736(20)30936-3

  4. Mar 2020
    1. Strategy is important because the resources available to achieve these goals are usually limited. Strategy generally involves setting goals, determining actions to achieve the goals, and mobilizing resources to execute the actions.[3] A strategy describes how the ends (goals) will be achieved by the means (resources). Strategy can be intended or can emerge as a pattern of activity as the organization adapts to its environment or competes.[4] It involves activities such as strategic planning and strategic thinking.[5]

      "resources...usually limited"

      Strategy

      Critically check your resources, mentally, emotionally, socially, and financially.

      • intellectual resources
      • emotional resources
      • social resources
      • financial resources
      • spiritual resources

      .

  5. Feb 2020
    1. How to Build an Effective Marketing Strategy for Your Business?EveryDesignsFeb 17 · 4 min readHaving an effective marketing strategy is very important for your business. Marketing is a tool that has the potential of growing your business exponentially. In an effort to outrank competitors, the business tries to plan a marketing strategy that exceeds the marketing budget for your brand.As a strategic planner, you would want to have a strategy that helps your business in gaining potential clients, therefore, we bring you the best marketing strategy for your business-Top 5 Effective Marketing Strategy for Your BusinessFor any business, there are many different channels to market their business. Every business uses these channels differently, but there are some channels that are supposed to be the best and give the best ROI. The following are the top 5 best marketing strategies for your business-Content MarketingBill Gates, one of the richest men on the globe, said: “Content is King”. Content marketing is a relatively new marketing strategy that uses content that provides value to the user.This type of marketing involves creating and sharing content like a blog, video, social media post, and other helpful content. By sharing this content, your business can expand its approach and brand your business.Since this type of marketing involves content creating and sharing you would need to focus more on content quality over content quantity. One viral post is enough for your brand to kickstart your business.Photo by Kaleidico on UnsplashIf you are a startup and do not have a team that can produce quality content, you can outsource or hire a freelancer to do that. You need a content writer to produce content and graphic design services that can produce good graphics to support your content.Email MarketingEmail Marketing is a method of sending business emails and emails about your business to your customers. Sending emails to clients with discounts, blog posts, and promotional emails to the clients to help your customers to find your services again.If you have their email with you then it is them who put it there, therefore, you surely know that they are interested in your services. You can target them again and again until you sell them.Photo by Webaroo on UnsplashIf you have already made a sale with them, then you can re-target them with an offer. So, email marketing is the best method to make your business grow.Use User-Generated ContentUser-generated content is content-generated by your customers. Online platforms like social media, review platforms, websites are one of the most used platforms by people.You can use review, blog, video, etc. generated by your customers to feature it on your social media or on your blog platform.There are a lot of benefits when it comes to using this type of approach. You can get content and your customers would feel appreciated for you featuring their content.This way you can get loyal customers for life and the customers who see the featured content themselves would generate this type of content in expectation of getting featured. You can repeat this step with as many customers as you can.Influencer MarketingInfluencers are people who have a good social media reach. You can partner with influencers in your field and get their audience to see your business. The influencer’s audience trusts the influencer and you can dwell on this feature and have them recommend your product. In exchange, you can provide money, discounts, free products, etc.Digital MarketingDigital marketing is the best marketing field for customers. The online world is an ever-expanding world with a lot of potential. People spend hours online on social media and Google, whenever you need to search anything, you simply search it on Google. Isn’t it?You just need a website design with good UX/UI and you are good. You can use digital marketing to market your business online and build an online store or service business.The importance of digital marketing is of primordial importance in this era as most of the business has already turned online, therefore, you should also.ConclusionFor an effective marketing strategy, you must plan your way out. You can use these channels to market your business but, you should never be limited to these channels. There are a lot of other channels where you can find potential customers.Marking StrategyEffective Marketing

      Marketing strategy is essential for business growth, therefore having a marketing strategy improves your business, this guide helps your business.

    1. How to Build a Successful Graphic Design Strategy for Your Business? February 15, 2020 Shiv Graphic Design A successful business needs a successful graphic design strategy. A strategy helps the business in taking necessary action and adequate guidance to increase business growth. There are a lot of factors that go into building an effective business strategy, but, when it comes to graphic design strategy, it’s all about the visuals and representing your business visually to your customers. This guide will help you in building a successful graphic design strategy that can skyrocket your business growth, but, before that let’s find what does an effective graphic design strategy means. What Does an Effective Graphic Design Strategy Mean? Graphic design is a creative piece that is visually appealing to look at and when you strategize the production and display for the graphic design then it is called a graphic design strategy. The purpose of having a defined graphic design strategy is to deliver a clear brand message among your audience. It is all about visual branding and creating a visual presence among your clients. The idea behind having a strategy is to integrate business with a creative visual idea to promote business growth. Why Does Graphic Design Strategy Matter For Your Business? Graphic design plays an important role in business and commerce. Design is more than aesthetic but a way of communication that helps viewers in understanding the underlying concept of design. Business uses graphic design in a variety of areas like website design, logo design, business card design, flyer design, etc. the objective of using these tools is to inform the viewers about the business. When a piece of information is shared via audio, three days later the percentage of data retention is just 10%, whereas, when the same information is presented visually, three days later the percentage of data retention is 65%. It provides us clear evidence of how important visuals are for a business. An Infographic design that is one of the most used visual marketing tools and uses visual graphics heavily has the potential of increasing the website traffic by 12%, which is a significant amount of growth. Here is the Guide on Building an Effective Graphic Design Strategy for Your Business Display Your Brand Identity Your brand identity is the key to success, therefore, it becomes important for your business to display the brand identity with pride. A strong brand identity attracts customers automatically and customers tend to trust you more. Graphic design helps in establishing a groundwork for a business to brand its business. Branding enhances business outreach and ensures a brand is recognized easily. When a business works more on the branding part rather than the sales part, the business tends to grow with a “J-curve”. The reason for this is the influence of branding on the customers and the decision to purchase the product or services. Create the Awareness of Your Brand A graphic design element like flyer, poster, business card, logo design,  etc. address the clients about the business. The purpose of using these elements is to create brand awareness.  Brand awareness is how easily your brand is recognized by potential customers. To understand the effect of this factor, we have to dig deep into the psychological factor behind brand awareness. The psychology behind creating brand awareness is to establish positive memory among the customers interacting with the brand. People tend to trust those who they are familiar with, therefore, it becomes important for a business to become familiar with the customers. In psychology, this is called the mere-exposure effect and in layman’s term, it is called the familiarity principle. According to this principle, people tend to develop a preference for things merely because they are familiar with them. You can use this psychological phenomenon to your advantage and use visual designs to advertise and make people aware of your brand. Stand Apart From Your Competitors The market is always competitive and is constantly changing as time passes. It becomes a hefty challenge for a business to adapt according to the needs of the consumers. If a business does not adapt to the market then people are going to reject the product, no matter how good your product is. You always have to play by market rules otherwise you are going to lose. You can take the example of Nokia, which was the best selling mobile phone manufacturer when feature phones were at their brink, but Nokia failed. There were many factors that collectively made Nokia a failure but the primary one is the refusal of adaptability to the market. When other smartphone sellers were providing users with an Android smartphone, Nokia was still providing a Symbian based smartphone. When you are up to date with the technology, you could stand apart from your competitors and provide your customers with unique and new technology. Graphic design can help you in designing the framework of the product.  You can change your website design to enhance your User experience by optimizing the user interface. When you focus your attention on these factors, you could create a difference in your service and your competitor service, which helps you in standing apart from them. Advertise Your Business to Potential Customers You can have a revolutionary business idea, but if your customers do not know about it, then what’s the benefit. This is where advertisement comes into play. The advertising market is around $1.2 trillion which is expected to grow at an average pace of 5%. A professional graphic designer can help you in your campaigns by designing advertisement materials like billboard design, flyer designs, etc. Designing these elements is essential as the attention span of the viewers is very limited to 3-5 seconds and the job of the design is to deliver the brand message within this time limit. Graphic design uses visual hierarchy and other design concepts to either increase the attention time span or to deliver the message fast and sometimes do both. When you can increase these factors, you can influence the viewer into buying your product. Use Social Media to Engage With Customers Using social media for your business is essential in this day and age because of the user base this platform offers. There are 3.5 billion social media users worldwide and on average, a user spends 3 hours on social media. One of the main content on  Social media is images, graphics, and videos. The majority of the posts you see on social media are visual content. A business can create high-quality visual content like images, videos, etc. and post it on various social media platforms to attract customers. Around 90% of the brands use social media to increase brand awareness and if you fall on the 10% of business then you are missing out on a big opportunity, therefore, to brand your business, you would need to have social media marketing on point. Now, that being said, one of the main aspects of social media is the use of graphics and media. Your investment in media content can be easily recoverable if you can provide quality over quantity, therefore, it is recommended that you post shareable content that has the potential of going viral. How to Effectively Implement the Graphic Design Strategy? Any strategy whether it’s a graphic design strategy or a business strategy needs to have adequate planning to give direction to your team. Planning is an essential part of strategy implementation as it provides you with measurable insights that you can hold accountable. You would need Creative design services in order to have a graphic design strategy, therefore, you should choose the services accordingly. What is a design strategy in graphic design? Design strategy in graphic design refers to the integration of graphic design and businesses with each other to produce content that can be used for the benefit of the business. How does graphic design affect marketing? Graphic design is an essential element of marketing, whether its content marketing or offline marketing using a poster, flyer, etc. you need to have quality graphics to attract customers. Why is graphic design important in advertising? Graphic design is a very important part of the advertisement industry, it attracts us towards the brands. Graphic design gives a business a face that influences the brand positioning in the mind of the viewer. What is a good graphic design? Design is an artistic approach to anything which differs person to person but, when you add a business element to it then we can define good graphic designs as a design that presents the business such that it attracts customers towards the business. Shiv Edit profileHi, my name is Shiv Kumar. I’m a blogger, Digital marketer at EveryDesigns and I write on various topics including design, ecommerce, startups, digital marketing, interactive content, and much more. You know, wherever the mood goes.

      Having a defined graphic design strategy helps a business in positioning itself better in this competitive world. Find out about graphic design strategies.

  6. Dec 2019
    1. Many so-called strategies are in fact goals. “We want to be the number one or number two in all the markets in which we operate” is one of those. It does not tell you what you are going to do; all it does is tell you what you hope the outcome will be. But you’ll still need a strategy to achieve it.
  7. Nov 2019
    1. We’re excited to announce that The Francis Crick Institute have partnered with our portfolio companies Symplectic and Figshare to enable richer profiles for their researchers and to make it easier for them to publish their papers and data Open Access.

    1. The Uber business model is considered among the best business strategies running in the world at present. That is the sole reason why Uber’s revenue model has become a multi-stream entity with double-digit billion-dollar earning in a single year.

      The Uber business model is considered among the best business strategies running in the world at present. That is the sole reason why Uber’s revenue model has become a multi-stream entity with double-digit billion-dollar earning in a single year.

  8. Oct 2019
    1. Being a brand it is essential to design reliable Instagram growth strategy that would help grow followers, attract right customers and support the system of sales.

      Being a brand it is essential to design reliable Instagram growth strategy that would help grow followers, attract right customers and support the system of sales.

  9. Sep 2019
    1. Now You Know- How to Make A Live Streaming App

      With the advancements in smartphone camera technology, ease of internet access, and the emergence of social media sites specifically dedicated to watching videos, it is obvious that video is going to take over the internet. Know about how to build a live streaming app.

  10. Aug 2019
    1. I have successfully demonstrated that mice are capable of learning and generalizing consonant identityacross vowel contexts, speakers, and genders

      One reason I highly recommend doing the GRF in your second year is because you then have the strong advantage of pilot data. Even though your proposal is competing against a more established set of applications, I think (without data) having some proof of feasibility goes a long way towards demonstrating that you can actually get this shit done. You need to balance the perception that you've already 'done the project' with just letting them know you're capable of it by suggesting some next step that you need to do with the project.

    2. Awake imaging during behavior gives two additionalexperimental tools

      In the last Aim I elaborated on some future directions, in this one I'm demonstrating that I know how to get the most out of my experiments, think flexibly about the use of different data that I get from it, etc.

    3. standard meth

      "standard methods" - I don't really like this, and these techniques are very very very far from the only ways to model this data, but I make a compromise for the reviewer between depth of detail that demonstrates expertise (see my comments below the pdf, I don't think this is a good strategy) and sparseness of detail that may raise questions by leaning on collaborators in the next sentence.

  11. Jul 2019
    1. A practical example of service design thinking can be found at the Myyrmanni shopping mall in Vantaa, Finland. The management attempted to improve the customer flow to the second floor as there were queues at the landscape lifts and the KONE steel car lifts were ignored. To improve customer flow to the second floor of the mall (2010) Kone Lifts implemented their 'People Flow' Service Design Thinking by turning the Elevators into a Hall of Fame for the 'Incredibles' comic strip characters. Making their Elevators more attractive to the public solved the people flow problem. This case of service design thinking by Kone Elevator Company is used in literature as an example of extending products into services.
  12. Jun 2019
    1. trainings that include data on textbook costs and the impact on students. After the training, faculty participants are offered a stipend of $200 to provide a peer review of an existing textbook

      Add this to the slate of talks I do in the fall.

    2. faculty support and development opportunities, and it became apparent that these elements were critical to the adoption of OERs

      The point is that shifting work should be compensated.

  13. Apr 2019
    1. Tips to increase Your SEO With a Social Media Strategy

      If you aren't using SEO methods, make sure you have the advantages of SEO support for your business. Here are some tips to increase Your SEO you can use to kickstart your SEO with a Social Media Strategy.

  14. Mar 2019
    1. 4 tips to implement just in time learning at your organization This article is published by Udemy so it would appear to be credible. Reading is a bit difficult because of the light font and a sales orientation can be discerned. Nonetheless it does have some useful tips such as encouraging professional developers to 'redefine how you measure learning.' rating 3/5

  15. Feb 2019
    1. The Committee feels that the Government should publish a trade policy strategy that articulates a vision for the UK as an independent trading nation—if all those things come into being—and outlines the UK’s immediate and future trade priorities at bilateral, plurilateral and multilateral levels. We propose that such a strategy should outline the UK’s key objectives, interests and priorities in respect of its trade policy. Sadly, we have yet to see such a strategy, so I urge the Government to publish one, as it would allow potential new FTAs, such as the ones we are debating today, to be seen in a wider context.

      itc on overarching strategy

  16. Jan 2019
    1. The Grid is based around ideas familiar to Bitwig Studio

      The continuity between these new modular features and the rest of the DAW’s workflow probably has unexpected consequences. Before getting information about BWS3, one might have thought that the “Native Modular System” promised since the first version might still be an add-on. What the marketing copy around this “killer feature” makes clear, it’s the result of a very deliberate process from the start and it’ll make for a qualitatively different workflow.

    1. systematized and the overall quality of metadata improved

      From the library world, these kinds of activites have often been in Acquisitions or Technical Services departments, which haven't been included often in conversations about open. This seems like a real opportunity, if library directors are willing to begin transferring more human resources to the open agenda.

  17. Nov 2018
    1. This website details a case study that was performed in order to determine the effectiveness of online advising (a position I am currently involved in myself). There were several studies conducted and student responses are detailed in charts-- overwhelmingly, students felt the online advising format was a success.

      Rating: 10/10

    1. This page has easy-to-follow methods for integrating technology into academic advising practices. Many of the theories listed are quite similar to simply good teaching techniques such as using data to drive instruction and maintaining continuous outreach. Rating: 8/10

    1. The better way I found to do review is to replace ALL review lecturing with problems that the students  solve in class that cover the material I want to review. 

      I can relate this to my earlier experiences. Active involvement and students' engagement is guaranteed if they are tasked with solving actual physics problems related to the materials being taught before.

  18. Oct 2018
  19. Jun 2018
    1. We favor spreading priceand risk by building up and averaging out of positions over time rather than speculating onspeculation. A committed capital structure with significant capital reserves for staged follow-onsgives us the flexibility to build up our investments independent of market sentiment. We areshielded from having to dump assets on the market to honor redemption requests, avoiding thedreaded “death spiral” which can plague more liquid fund structures.
    2. We fund the development of decentralized information networks coordinated by a scarcecryptoasset – or token – native to the protocol. Our thesis is that decentralization andstandardization at the data layer of the internet is collapsing the production costs of informationnetworks, eliminating data monopolies and creating a new wave of innovation.
    3. The way to play a consolidating market is to investheavily into the consolidating incumbents (which are likely to continue growing strongly for along period of time) and to invest progressively in the insurgent platforms that will grow tocommoditize the incumbent business models and create a new wave of innovation. We arefocused on the latter
    1. Pantera Capital has had a thesis of investing into local exchanges since the inception of its venture capital fund. Local exchanges have an advantage of a local team who understands the culture and marketing of a specific geography in addition to having the relationships for banking and regulations. In June 2014, Pantera investigated and became the lead US investor in the largest cryptocurrency exchange in Korea, Korbit. Korea was a compelling geography for a local exchange investment because of the country’s familiarity with virtual currencies, becoming one of the first countries to adopt them for gaming, having a government that is pro-innovation, having a large mobile ecosystem.
    1. Awan: Our growth has been a  journey of constant learning, but if I were to pinpoint the principles our growth team lives by today, which I hope would help others building and growing products, they would be: Define one "North Star" metric for success that is aligned with how your users get value as well as with the success of your business, then measure everything and how it contributes to the North Star metric. Good examples of true-north metrics for growth are measures like how many users are truly engaged with your product Growth is a team sport so hire wisely and invest in your team Good product, measured by long-term retention, comes first; growth comes second Invest in multiple growth channels and identify potential channels by looking at existing user behavior, especially how they are currently discovering your product. At LinkedIn, our biggest channels are viral growth, search-engine optimization of profiles and other member-generated content and partnerships. Understand that growth requires continuous prioritization and feedback so always be testing
    2. Awan: Our growth has been a  journey of constant learning, but if I were to pinpoint the principles our growth team lives by today, which I hope would help others building and growing products, they would be: Define one "North Star" metric for success that is aligned with how your users get value as well as with the success of your business, then measure everything and how it contributes to the North Star metric. Good examples of true-north metrics for growth are measures like how many users are truly engaged with your product Growth is a team sport so hire wisely and invest in your team Good product, measured by long-term retention, comes first; growth comes second Invest in multiple growth channels and identify potential channels by looking at existing user behavior, especially how they are currently discovering your product. At LinkedIn, our biggest channels are viral growth, search-engine optimization of profiles and other member-generated content and partnerships. Understand that growth requires continuous prioritization and feedback so always be testing
    3. Awan: Here’s some advice to others as they focus on growing their own company: Make sure you have product-market fit before you invest in growth. What that means is you have validated that your product is in a market with large demand and your product is satisfying the need for users who try the product. You can measure this by retention rate which is essentially the percentage of your users who keep coming back. If your retention is not stable, you’d want to improve the product first rather than wasting resources on growth. Prioritize growth from the very beginning and build it right into the product. It’s much better for your users to bring other users to the product as they create and share photos or other content or, invite others in the course of normally using the app than to try growing through marketing that feels bolted onto the product. This is critically important if your product has network effects because the product value is limited for early users if the network doesn’t grow fast enough. As your company starts to scale, it’s important to create a dedicated multi-disciplinary growth team covering product, design, marketing, engineering, data science, and business operations. In a startup, a single person may be playing multiple of those roles (an engineer who’s also the data scientist) but as you scale, you can create dedicated functional roles.
    1. Every business decision we make at QBE is underpinned by our strategy. It influences the risks we prefer to write. It affects how we price our products. It should also guide our underwriting thought processes. To write business that’s aligned with our workers compensation strategy, you need to understand the following priorities.

      I agree with that. Maybe we should send...

  20. Feb 2018
  21. Nov 2017
  22. Sep 2017
    1. Amazon integrated customer data and payment information with e-book distribution and its Amazon publishing initiative

      Customer data (big data) + payment info (where's the money) + e-book distribution (infrastructure: kindle store and kindle device's seamless integration)

      Earlier guys integrated: Procurement (writers initial draft) + editing + marketing + distribution = Think book reviews and author tours on talk shows.

      Amazon's idea is more insightful and focussed on individual customers and not shooting in the DARK :)

  23. Apr 2017
    1. find strategies in transient, emergent coalitions and in diagramming networks of power.

      I like the word strategy appears here. It suggests a kind of responsiveness that is neither "passive" as Bitzer might have nor "active" as Vatz would have. Perhaps, following Barad, it is "intra-active"?

  24. Feb 2017
  25. Apr 2016
    1. smart publishers will focus on how their solutions can support and optimize student learning and achievements. They will see themselves as participants in the student outcomes business as well as in the publishing business.

      Publisher focus on content creation v student outcomes

    2. marketing directly to students, teachers, and parents, bypassing traditional institutional sales channels.

      Does one need a consumer as well as b2b product then?