20 Matching Annotations
  1. Feb 2022
  2. Jan 2022
  3. Dec 2021
    1. In an effort to mitigate these issues, some book contracts now specify the number of posts required before and after a book is published.

      Perhaps better would be stipulations in the contract that incentivize authors to leverage their platforms in the form of bonuses while removing the advance money in lieu. Make the author part of the promotion, which has been part of the movement in publishing for the last decade.

    2. “It’s become more and more important as the years went on,” said Marc Resnick, executive editor at St. Martin’s Press. “We learned some hard lessons along the way, which is that a tweet or a post is not necessarily going to sell any books, if it’s not the right person with the right book and the right followers at the right time.”

      This seems like common sense to me, why hasn't the industry grokked it?

  4. Nov 2021
  5. Oct 2021
  6. Sep 2021
    1. If you have a great idea about creating a social media app, then the next crucial thing is grabbing the knowledge of how to make a social media app. Here we will update you with all the latest trends you can add to your app. Also, how you make a social media app successful and what it would cost you.
  7. Aug 2021
  8. Jul 2021
  9. May 2021
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  11. Feb 2021
  12. Oct 2020
    1. Newport is an academic — he makes his primary living teaching computer science at a university, so he already has a built-in network and a self-contained world with clear moves towards achievement.

      This is one of the key reasons people look to social media--for the connections and the network they don't have via non-digital means. Most of the people I've seen with large blogs or well-traveled websites have simply done a much better job of connecting and interacting with their audience and personal networks. To a great extent this is because they've built up a large email list to send people content directly. Those people then read their material and comment on their blogs.

      This is something the IndieWeb can help people work toward in a better fashion, particularly with better independent functioning feed readers.

  13. Aug 2020
  14. Jun 2020
  15. Apr 2019
    1. [An aside about exogenous social capital: you might complain that your tweets are more interesting and grammatical than those of, say, Donald Trump (you're probably right!). Or that your photos are better composed and more interesting at a deep level of photographic craft than those of Kim Kardashian. The difference is, they bring a massive supply of exogenous pre-existing social capital from another status game, the fame game, to every table, and some forms of social capital transfer quite well across platforms. Generalized fame is one of them. More specific forms of fame or talent might not retain their value as easily: you might follow Paul Krugman on Twitter, for example, but not have any interest in his Instagram account. I don't know if he has one, but I probably wouldn't follow it if he did, sorry Paul, it’s nothing personal.]

      In publishing circles, this has long been known as platform or author platform--ie that thing that made you famous in the first place that gives you the space to attempt to try to use that fame to sell books.