On social media, we are at the mercy of the platform. It crops our images the way it wants to. It puts our posts in the same, uniform grids. We are yet another profile contained in a platform with a million others, pushed around by the changing tides of a company's whims. Algorithms determine where our posts show up in people’s feeds and in what order, how someone swipes through our photos, where we can and can’t post a link. The company decides whether we're in violation of privacy laws for sharing content we created ourselves. It can ban or shut us down without notice or explanation. On social media, we are not in control.
This is why I love personal web sites. They're your own, you do whatever you want with them, and you control them. Nothing is owned by others and you're completely free to do whatever you want.
That's not the case with Facebook, Microsoft, Slack, Jira, whatever.

