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  1. Last 7 days
  2. Jan 2022
    1. Digital marketing or online marketing is the promotional method for a business or brands and how to introduce products or services to potential customer by utilize the internet and variety of digital communication. The tools are such as email, social media, and website or blog advertising, text and multi media messages (messenger) as a marketing channel. Whatever it is, if a marketing and advertising program use digital communication tool then we call it as digital marketing. Digital marketing had been bypassing all marketing efforts and strategies that use gadget, electronic device and internet all around. And the great person behind digital marketing concept and strategy is Philip Kotler (Chicago IL USA).

      What is Digital Marketing?

      Digital marketing or online marketing is the promotional method for a business or brands and how to introduce products or services to potential customer by utilize the internet and variety of digital communication. The tools are such as email, social media, and website or blog advertising, text and multi media messages (messenger) as a marketing channel. Whatever it is, if a marketing and advertising program use digital communication tool then we call it as digital marketing. Digital marketing had been bypassing all marketing efforts and strategies that use gadget, electronic device and internet all around. And the great person behind digital marketing concept and strategy is Philip Kotler (Chicago IL USA).

      Read more on Free Advertising Blog

    1. The mere scribe and the mere compiler have disappeared (almost completely), and the mere commentator has become very rare. Each exists only insofar as any author in creating his own work cannot do without some copying, some compiling (or research), and some commenting.

      The digital era has made copying (scriptor) completely redundant. The click of a button allows the infinite copying of content.

      Real compilators are few and far between, but exist in niches. Within social media many are compiling and tagging content within their accounts.

      Commentators are a dime a dozen and have been made ubiquitous courtesy of social media.

      Content creators or auctors still exist, but are rarer in the broader field of writing or other contexts.

  3. Dec 2021
    1. Timothy Caulfield. (2021, December 30). #RobertMalone suspended by #twitter today. Reaction: 1) Great news. He has been spreading harmful #misinformation. (He has NOT contributed to meaningful/constructive scientific debate. His views demonstrably wrong & polarizing.) 2) What took so long? #ScienceUpFirst [Tweet]. @CaulfieldTim. https://twitter.com/CaulfieldTim/status/1476346919890796545

    1. Intellectual historians have never really abandoned the GreatMan theory of history. They often write as if all important ideas in agiven age can be traced back to one or other extraordinary individual– whether Plato, Confucius, Adam Smith or Karl Marx – rather thanseeing such authors’ writings as particularly brilliant interventions indebates that were already going on in taverns or dinner parties orpublic gardens (or, for that matter, lecture rooms), but whichotherwise might never have been written down

      The Great Man theory of history is the misconception that all the most important ideas can be traced back to a single great individual—usually a man—and ignoring the fact that they had likely been brewing in the social milieu of their time before being encapsulated, like a bug in ember, by a particular writer who then gets an outsized amount of credit for "inventing" the idea.


      I wonder if the effect of social media and ubiquity of communication will dampen this effect?

    1. She thinks the companies themselves are behind this, trying to manipulate their users into having certain opinions and points of view.

      The irony is that this is, itself, somewhat a conspiracy theory.

      Though, I think a nuanced understanding may be closer:

      • The real purpose is not to influence people to believe anything. It's money. It's ad spend and data collection to sell. We need to demonstrate to advertisers that their ads are actually getting seen. The more they get seen, the more money we make. And, the more time is spent on the service, the more data we have to sell... which is as valuable as the add spend.
      • Companies jigger algorithms to maximize time spent on the service.
      • As the Bible is clear, the heart of man is wicked, and the kinds of things that maximize time spent are themselves attitudes of evil, malice, wickedness, and hatred, and the list of things Paul repeatedly tells us to avoid. Go figure.
      • So, people feel the platforms are basically like smoking, and yet, they can't stop.
    2. About 7 in 10 Americans think their phone or other devices are listening in on them in ways they did not agree to.

      I'm enough of a tinfoil hat wearer to this this might be true. Especially since my google home talks to me entirely too much when I'm not talking to it.

    3. Only 10 percent say Facebook has a positive impact on society, while 56 percent say it has a negative impact and 33 percent say its impact is neither positive nor negative. Even among those who use Facebook daily, more than three times as many say the social network has a negative rather than a positive impact.

      Here's the rub. Only 1 out of 10 Americans surveyed think Facebook is a good idea.

      Over half of Americans surveyed actually think Facebook is bad for them and society as a whole. And yet, the general sense is now that life is impossible without it.

      How does the church respond to this? Do we tell people to get off or "use in moderation?"

    1. Health Nerd. (2021, December 13). Accusing everyone you disagree with of being a shill for pharmaceutical companies is a very simple way to tell anyone with even the slightest insight that you have absolutely no idea what you’re talking about and no desire to do simple things to educate yourself [Tweet]. @GidMK. https://twitter.com/GidMK/status/1470287869168152576

    1. We are the best social media marketing service in uttar pradesh

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    1. In an effort to mitigate these issues, some book contracts now specify the number of posts required before and after a book is published.

      Perhaps better would be stipulations in the contract that incentivize authors to leverage their platforms in the form of bonuses while removing the advance money in lieu. Make the author part of the promotion, which has been part of the movement in publishing for the last decade.

    2. Tamika D. Mallory, a social activist with over a million Instagram followers, was paid over $1 million for a two-book deal. But her first book, “State of Emergency,” has sold just 26,000 print copies since it was published in May, according to BookScan.

      Following numbers can't matter as much as something like daily or weekly engagement, which might be a better predictor for book sales.

    3. “It’s become more and more important as the years went on,” said Marc Resnick, executive editor at St. Martin’s Press. “We learned some hard lessons along the way, which is that a tweet or a post is not necessarily going to sell any books, if it’s not the right person with the right book and the right followers at the right time.”

      This seems like common sense to me, why hasn't the industry grokked it?

    1. An analogous situation is the use of visiting cards: “ One arrives at one of the famous spas, a couple of hours after arriving one sends out a few hundred visiting cards, and the same day one is introduced to the whole society of the resort, and acquainted with two to three hundred people as if one had already lived

      with them for many years.” 62

      What ever happened to visiting cards? They should make a resurgence in the social media space, n'cest pas?

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  4. Nov 2021
    1. The purpose here is not to reinvestigate or relitigate any of their cases. Some of those I interviewed have behaved in ways that I, or readers of this article, may well consider ill-judged or immoral, even if they were not illegal. I am not here questioning all of the new social codes that have led to their dismissal or their effective isolation. Many of these social changes are clearly positive.

      This sounds a lot like the article How One Stupid Tweet Blew Up Justine Sacco’s Life though in that case it was a single instance and these examples here may go beyond social media.

      Though I'm curious if all of them will entail social media as a (major?) factor in how they played out.

    2. In America, of course, we don’t have that kind of state coercion. There are currently no laws that shape what academics or journalists can say; there is no government censor, no ruling-party censor. But fear of the internet mob, the office mob, or the peer-group mob is producing some similar outcomes. How many American manuscripts now remain in desk drawers—or unwritten altogether—because their authors fear a similarly arbitrary judgment? How much intellectual life is now stifled because of fear of what a poorly worded comment would look like if taken out of context and spread on Twitter?

      Fear of cancel culture and social repercussions prevents people from speaking and communicating as they might otherwise.

      Compare this with the right to reach, particularly for those without editors, filtering, or having built a platform and understanding how to use it responsibly.

    1. ffost guides to research devote a few pages to methods of note takingW but they lag behind thenew technologiesi seeW for exampleW xacques parzun and venry tY uraffW The ́odern ResearcherS]gcei postonW ]gg‘TY

      Might be interesting to look at this reference to see what she's referring to specifically.

      It would be interesting to see how note taking is changing with even newer digital tools like Hypothes.is, Diigo, Twitter, Readwise, etc.

      Perhaps the growth of digital gardens in public may be a place for study as well? Though one would need to be wary of the idea of performative note taking as these are often done specifically in public as opposed to private as is more common in the past.

  5. Oct 2021
    1. Facebook could shift the burden of proof toward people and communities to demonstrate that they’re good actors—and treat reach as a privilege, not a right.

      Nice to see someone else essentially saying something along the lines that "free speech" is not the same as "free reach".

      Traditional journalism has always had thousands of gatekeepers who filtered and weighed who got the privilege of reach. Now anyone with an angry, vile, or upsetting message can get it for free. This is one of the worst parts of what Facebook allows.

    2. Facebook has dismissed the concerns of its employees in manifold ways. One of its cleverer tactics is to argue that staffers who have raised the alarm about the damage done by their employer are simply enjoying Facebook’s “very open culture,” in which people are encouraged to share their opinions, a spokesperson told me.
      1. Share opinions
      2. Opinions viewed as "fact"
      3. "Facts" spread as news.
      4. Platform accelerates "news".
      5. Bad things happen
      6. Profit
    1. <small><cite class='h-cite via'> <span class='p-author h-card'>Peter Hagen</span> in Peter Hagen (@peterhagen_) / Twitter (<time class='dt-published'>10/25/2021 09:47:19</time>)</cite></small>

    1. We propose a tri-relationship embedding framework TriFN, which models publisher-news relations and user-news interactions simultaneously for fake news classification. We conduct experiments on two real-world datasets, which demonstrate that the proposed approach significantly outperforms other baseline methods for fake news detection.

      It was said in the conclusion that the TriFN can have a good fake news detection performance in the early stage of information dissemination because of the interactions in social media. User credibility was also mentioned since low credibility users tend to spread fake news.

      This means that users play a big part in detecting and reducing fake news in social media. Let's be responsible to only share credible news articles and report the misleading ones.

    1. Merchant, R. M., & Lurie, N. (2020). Social Media and Emergency Preparedness in Response to Novel Coronavirus. JAMA, 323(20), 2011–2012. https://doi.org/10.1001/jama.2020.4469