The path must not twist so much that visitors think they are being led astray, nor be so slow that visitors give up and strike cross-country through search engines. Nevertheless, twists and detours can help designers give their readers more than they expect.
This makes me wonder if there are interesting major features or patterns we've not created for the web in general. Upsell, crosssell, alternatives, etc... are all corporate features. What about some interesting new artistic features perhaps?
Almost no websites I run across are designed like this simple garden example. It's as if the website idea has been so rigidly crystalized that there's no room for exploration anymore.
