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This is one of the core points Barron is making in the article - the cutesy design choices these companies make are not a whimsical design decision made off the cuff, but the end result of many deliberate UI and UX choices to shore up their image, which helps to counteract against any negative press they might receive.

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Eric-Feigl-Ding [@Dr EricDing} (2020) 5) If you’re an island like Britain is, you shouldn’t have 4.3 million #COVID19 cases, yet 🇬🇧 did somehow. Result is not just 127k deaths, but also 1.1 million #LongCovid cases... or 25% of all infected. Twitter. Retrieved from: https://twitter.com/SciBeh/status/1379787890826313728

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Différents groupes d'acteurs de l'université

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